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Daniel, an Avid Fly Fisherman from a Small Village, Needs

Question 109

Multiple Choice

Daniel, an avid fly fisherman from a small village, needs large rubber rafts; chest and hip waders; special fishing rods, reels, and line; and an assortment of fishing tackle and lures.He orders his fishing supplies from Fish & Spin's catalogue due to the lack of any good stores in his village.His supplies are generally delivered to his home within 72 hours.Daniel is using a _____ to satisfy his fishing supply needs.


A) home delivery retailer
B) quick response retailer
C) direct mail marketer
D) community marketer

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