Multiple Choice
While looking at the DVDs at Wal-Mart,Tee tried to remember the name of the action movie starring Harrison Ford as an archeologist so he could buy the DVD.Which step of the consumer decision-making process is this?
A) antecedent search
B) need recognition
C) external information search
D) alternative evaluation
E) internal information search
Correct Answer:
Verified
Correct Answer:
Verified
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