Multiple Choice
Mars Candies decides to extend the level of customization of their M&Ms.When you send in a salvia swab,the company will custom tailor the balance of salty/sweet/savory of the M&M to best appeal to your taste buds and ship you a package.This strategy is known as:
A) ultra-customization
B) mass customization
C) ultra-personalization
D) deliciousness
Correct Answer:
Verified
Correct Answer:
Verified
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