Pedigree Dog Food Is Solely Responsible for the Program Content

Pedigree dog food is solely responsible for the program content and the production costs of the cable TV show of the American Kennel Club's annual "Best of Breed" competitions.Pedigree purchased the advertising:

A) on a participation basis.
B) as a sponsorship.
C) on a demographic selectivity basis.
D) on a total spot basis.
E) through a syndication service.

Correct Answer:

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