Question 1

National imperialism is the belief among consumers that their ethnic group is superior to others and that the products that come from their native land are superior to other products.

Accepted Answer

A) True 
 B)False

Question 2

Habbas was not sure how to behave in a formal dinner with so many utensils, so he watched others and imitated their behaviours. Just by watching, he learned that the really small fork was for the shrimp cocktail and the next smallest fork was for his salad. He also learned that the bread plate on the left was his and that his water was the one on the right. What is learning in this manner an example of?

Accepted Answer

A)  shaping 
B)  dialection 
C)  modelling 
D)  mirroring

Question 3

Eating turkey on Thanksgiving in Canada is an example of a tradition.

Accepted Answer

A) True 
 B)False

Question 4

Which term refers to rules that specify the appropriate behaviour in a given situation within a specific culture?

Accepted Answer

A)  cultural sanctions 
B)  cultural beliefs 
C)  cultural requirements 
D)  cultural norms

Question 5

What are the physical characteristics that describe the physical environment and habitat of a particular place?

Accepted Answer

A)  terrestrial factors 
B)  environmental factors 
C)  external factors 
D)  ecological factors

Question 6

Translational parity exists when two phrases share the same precise meaning in two different cultures.

Accepted Answer

A) True 
 B)False

Question 7

Long-term orientation reflects values consistent with Aristotle's philosophy and a prioritization of future reward over short-term benefits.

Accepted Answer

A) True 
 B)False

Question 8

Maria is teaching her children to say "please" and "thank you" and to say "sir" or "ma'am" when speaking to adults. What is the term for these customary mannerisms used in social situations that Maria is teaching her children?

Accepted Answer

A)  etiquette 
B)  guanxi 
C)  persuasion 
D)  acculturation

Question 9

Which is the newest institution in consumer theory considered to be responsible for communicating the CSV, both formally and informally, from one generation to another?

Accepted Answer

A)  family 
B)  school 
C)  church 
D)  media

Question 10

Uncertainty avoidance is the extent to which a culture is uncomfortable with things that are ambiguous or unknown.

Accepted Answer

A) True 
 B)False

Question 11

Cultural distance represents how disparate one nation is from another in terms of their CSVs.

Accepted Answer

A) True 
 B)False

Question 12

Which term refers to a socialization process by which consumers' behaviours slowly adapt to a culture through a series of rewards and sanctions?

Accepted Answer

A)  modelling 
B)  posturing 
C)  mirroring 
D)  shaping

Question 13

The quartet of institutions that are responsible for communicating the CSV through both formal and informal processes from one generation to another is made up of family, school, church, and media.

Accepted Answer

A) True 
 B)False

Question 14

Which term refers to the way that a person learns his or her native culture?

Accepted Answer

A)  acculturation 
B)  enculturation 
C)  manipulation 
D)  elaboration

Question 15

Consumer culture is commonly held societal beliefs that define what is socially gratifying.

Accepted Answer

A) True 
 B)False

Question 16

Assimilation is the process by which consumers come to learn a culture other than their natural, native culture.

Accepted Answer

A) True 
 B)False

Question 17

How is culture learned? List the quartet of institutions responsible for communicating CSVs and discuss which one or ones had the greatest influence on your learning of your native culture and/or a new culture.

Accepted Answer

The answer of How is culture learned? List the quartet...

Question 18

Which of the following is the Chinese term for a way of doing business in which parties must first invest time and resources in getting to know one another and becoming comfortable with one another before consummating any important deal?

Accepted Answer

A)  guanxi 
B)  dostat 
C)  hungchoi 
D)  chow shi

Question 19

Mitch is a sales representative for Caterpillar, the world's largest manufacturer of heavy equipment. He is moving to China because of the rapid expansion in that country and the opportunity it offers Caterpillar. He is undergoing extensive training, however, because business is conducted differently in China compared to Canada. For example, Mitch is learning that business people in China expect a salesperson to develop a relationship with them before they ever discuss business. What is the term for this practice?

Accepted Answer

A)  renquing 
B)  hungchoi 
C)  guanxi 
D)  chow shi

Question 20

Women's traits tend to vary more from nation to nation than do those of men.

Accepted Answer

A) True 
 B)False

Exam 8: Consumer Culture

National imperialism is the belief among consumers that their ethnic group is superior to others and that the products that come from their native land are superior to other products.

Eating turkey on Thanksgiving in Canada is an example of a tradition.

Which term refers to rules that specify the appropriate behaviour in a given situation within a specific culture?

What are the physical characteristics that describe the physical environment and habitat of a particular place?

Translational parity exists when two phrases share the same precise meaning in two different cultures.

Long-term orientation reflects values consistent with Aristotle's philosophy and a prioritization of future reward over short-term benefits.

Maria is teaching her children to say "please" and "thank you" and to say "sir" or "ma'am" when speaking to adults. What is the term for these customary mannerisms used in social situations that Maria is teaching her children?

Which is the newest institution in consumer theory considered to be responsible for communicating the CSV, both formally and informally, from one generation to another?

Uncertainty avoidance is the extent to which a culture is uncomfortable with things that are ambiguous or unknown.

Cultural distance represents how disparate one nation is from another in terms of their CSVs.

Which term refers to a socialization process by which consumers' behaviours slowly adapt to a culture through a series of rewards and sanctions?

The quartet of institutions that are responsible for communicating the CSV through both formal and informal processes from one generation to another is made up of family, school, church, and media.

Which term refers to the way that a person learns his or her native culture?

Consumer culture is commonly held societal beliefs that define what is socially gratifying.

Assimilation is the process by which consumers come to learn a culture other than their natural, native culture.

How is culture learned? List the quartet of institutions responsible for communicating CSVs and discuss which one or ones had the greatest influence on your learning of your native culture and/or a new culture.

Which of the following is the Chinese term for a way of doing business in which parties must first invest time and resources in getting to know one another and becoming comfortable with one another before consummating any important deal?

Women's traits tend to vary more from nation to nation than do those of men.