Multiple Choice
Which is NOT an important function of a creative idea?
A) to grab attention
B) to implant your brand name indelibly in the prospect's mind
C) to convince your prime prospect of the price of your product or service above all else
D) to connect the brand name to the positive attributes of your product or service
E) to convince your prime prospect to consider your product or service first
Correct Answer:
Verified
Correct Answer:
Verified
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