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Whilph, an Automobile Manufacturer, Launched Its New Compact Car

Question 42

Multiple Choice

Whilph, an automobile manufacturer, launched its new compact car. The car provides the highest mileage and has the lowest price in its market segment. In the context of innovation streams, which of the following concepts does this scenario best illustrate?


A) Change intervention
B) Unfreezing
C) Incremental change
D) Refreezing

Correct Answer:

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