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    Advertising Principles and Practice
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    Exam 11: Media Strategy, planning and Buying
  5. Question
    A Media ________ Is a Single Program on TV,a Magazine
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A Media ________ Is a Single Program on TV,a Magazine

Question 41

Question 41

Multiple Choice

A media ________ is a single program on TV,a magazine or newspaper title or a radio station or program.


A) planner
B) buyer
C) researcher
D) forecaster
E) vehicle

Correct Answer:

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