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    Exam 14: Media Planning: Advertising and Ibp in Digitalinteractive Media
  5. Question
    Through ____, the Internet Is Currently the Only Mass Medium
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Through ____, the Internet Is Currently the Only Mass Medium

Question 26

Question 26

Multiple Choice

Through ____, the Internet is currently the only mass medium capable of customizing a message for thousands or millions of receivers.


A) virtual worlds
B) email addresses
C) pop-ups
D) social networks

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