Multiple Choice
Match
-Shared advertising ads that feature one dominant advertiser.
A) Return on Investment
B) Horizontal Cooperatives
C) Banner
D) Live Area
E) Retail Advertising
F) Cooperative Advertising
G) Cover Wrap
H) Gutter
I) Bursts
J) Trim
K) Gatefold
L) Vertical Cooperatives
M) Snipes
N) Frame
O) Bleed
P) Newsprint
Correct Answer:
Verified
Correct Answer:
Verified
Q1: Match<br>-Two or more separate but compatible brands
Q3: Match<br>-A star shaped announcement device most commonly
Q4: Match<br>-A part of the center or inner
Q5: Match<br>-The amount of money that was spent
Q6: Match<br>-An absorbent low-grade paper.<br>A) Return on Investment<br>B)
Q7: Match<br>-An ad that takes over the front
Q8: Match<br>-The area that extends beyond the trim
Q9: Match<br>-A term used for mediums who sale
Q10: Match<br>-Another name for a border.<br>A) Return on
Q11: Match<br>-Shared advertising between two brands that have