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    Integrated Advertising Promotion
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    Exam 8: Traditional Media Channels
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    A Summer Camp with Horse-Riding Trails Is Only Open from March
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A Summer Camp with Horse-Riding Trails Is Only Open from March

Question 129

Question 129

Multiple Choice

A summer camp with horse-riding trails is only open from March to September would tend to budget media using which type of schedule?


A) continuous
B) reach-based
C) pulsating
D) flighting, or discontinuous

Correct Answer:

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