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Marie Is a Software Developer Who Works Freelance

Question 1

Multiple Choice

Marie is a software developer who works freelance. She wants her customers to really value her work and so she consistently sets her prices higher than the competition. Sometimes she loses work because of this, but often she wins the contract. What kind of pricing is she using?


A) Prestige pricing
B) Pre-emptive pricing
C) Product line pricing
D) Placement pricing
E) Price discrimination

Correct Answer:

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