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  2. Topic
    Culinary, Hospitality, Travel & Tourism
  3. Study Set
    Marketing for Tourism Hospitality and Events A Global and Digital Approach
  4. Exam
    Exam 7: Distribution
  5. Question
    Before an Organization Begins to Design Its Distribution Strategy, It
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Before an Organization Begins to Design Its Distribution Strategy, It

Question 1

Question 1

Multiple Choice

Before an organization begins to design its distribution strategy, it is important that it consider which of the following factors?


A) market coverage
B) positioning and image
C) motivation of intermediaries
D) all of above

Correct Answer:

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