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A Difference Between Paid Media and Earned Media Is That

Question 2

Multiple Choice

A difference between paid media and earned media is that unlike paid media,earned media:


A) ​is based on the traditional advertising model.
B) requires a brand to purchase media space.
C) uses display advertising on Web sites for promotion.
D) ​is created when people talk and share content on social media.

Correct Answer:

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