Question 1

During a presidential campaign, Alexander's campaign manager ran multiple television broadcasts that focused on the flaws in the stand taken by Daniel, Alexander's opponent, on immigration and unemployment. The broadcast is an example of _____.

Accepted Answer

A)  community journalism 
B)  managed news coverage 
C)  negative political advertising 
D)  citizen journalism 
E)  positive political advertising

Question 2

Which of the following is true of news blogs?

Accepted Answer

A)  The cost of maintaining news blogs is very high. 
B)  They pose a threat to mainstream news sources. 
C)  They are seldom successful in selling advertisements. 
D)  They are seldom political in nature. 
E)  It takes a lot of advertising to keep news blogs in business.

Question 3

How does the medium of television affect the presentation of political information?

Accepted Answer

The answer of How does the medium of television affect...

Question 4

A major problem facing news organizations is that readers or viewers of online newspapers and news programs are typically the same people who read the printed news editions and view the news programs on TV.

Accepted Answer

A) True 
 B)False

Question 5

Online activists who support a particular candidate but are not controlled by the candidate's organization are known as _____.

Accepted Answer

A)  spin doctors 
B)  netroots groups 
C)  Web strategists 
D)  Web managers 
E)  citizen journalists

Question 6

What impact do the explosion of news sources and the emergence of citizen journalism have on politics and on the reporting of political news?

Accepted Answer

The answer of What impact do the explosion of news...

Question 7

In _________, a television show or an Internet blogger publicizes facts or ideas that may influence how the public thinks about a particular issue. 
A) priming 
B) crowdsourcing 
C) microtargeting 
D) phishing

Accepted Answer

The answer of In _________, a television show or an...

Question 8

BNB Prime, a news channel, has started narrowing the focus of its news to a few cities in the United States. It hardly broadcasts any of the other major events taking place in the world. In this scenario, BNB Prime uses _____.

Accepted Answer

A)  priming 
B)  hyperlocalism 
C)  framing 
D)  negative advertising 
E)  partisan bias

Question 9

Which of the following statements is true of the public's belief of the press?

Accepted Answer

A)  The press helps them take necessary steps to choose the right candidate. 
B)  Press criticism of political campaigns helps them make the correct decision during elections. 
C)  Press involvement in politics is not enough to give them sufficient information on political candidates. 
D)  Press involvement is unbiased and helps make a positive impact on them while voting. 
E)  The press is successful in fulfilling its role as a watchdog.

Question 10

The United States Supreme Court upheld the _________ in a 1969 ruling; this doctrine was repealed by the Federal Communications Commission in 1987. 
A) fair use doctrine 
B) good-faith doctrine 
C) fairness doctrine 
D) plain view doctrine

Accepted Answer

The answer of The United States Supreme Court upheld the...

Question 11

Podcasting can be defined as:

Accepted Answer

A)  a technique for fitting events into a familiar story or filtering information through preconceived ideas. 
B)  spinning a story or an event in a way that is favorable to a political candidate. 
C)  narrowing the focus of news to a local area. 
D)  managing news coverage to gain media exposure for a political candidate. 
E)  the distribution of audio or video files to personal computers or mobile devices, such as smartphones and tablets.

Question 12

Describe the functions of a Web manager during political campaigning.

Accepted Answer

The answer of Describe the functions of a Web manager...

Question 13

The courts have always supported broadcast media with freedom of expression.

Accepted Answer

A) True 
 B)False

Question 14

Which of the following statements is true of the impact of partisan bias on reporting?

Accepted Answer

A)  If reporters hold liberal views, they are reflected in their reporting. 
B)  Left-leaning reporters automatically equate to left-leaning news coverage. 
C)  Reporters are completely responsible to printing and airing news stories, hence the news coverage is biased. 
D)  The impact of a published story is biased according to the leaning of editors or publishers. 
E)  The most important protection against bias in reporting is a commitment to professionalism on the part of most journalists.

Question 15

Which of the following is true of television?

Accepted Answer

A)  Television reporting relies extensively on words, rather than visual elements, to capture the viewers' attention. 
B)  Of all the media, television has the least impact on most Americans. 
C)  The medium of television necessarily imposes constraints on how political issues are presented. 
D)  Television deals with an important issue in much more detail than print media does. 
E)  Competition in the television industry has led to a decline in infotainment.

Exam 10: Politics and the Media