Multiple Choice
Select the word that BEST completes the following sentence. The concept of value is a two- way street. The company creates value for customers. In turn the company captures value from customers in the form of________ customers who buy, and continue to buy the company's brands.
A) profitable
B) loyal
C) lifetime
D) valuable
E) none of the above
Correct Answer:
Verified
Correct Answer:
Verified
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