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Despite Being the World's Largest Retailer, Walmart Did Not Succeed

Question 46

Multiple Choice

Despite being the world's largest retailer, Walmart did not succeed in Germany. German customers were not accustomed to greeters at store entries, could find lower prices on groceries in local stores, and the employment of grocery baggers was unappealing to German's who were used to self-service formats. Walmart failed to fully understand the international _________ environment.


A) economic
B) political-legal
C) competitive
D) technological

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