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Often the Primary Function of Salespeople at Trade Shows Is

Question 86

Multiple Choice

Often the primary function of salespeople at trade shows is to:


A) engage in cold calling.
B) study customers' responses to product features and benefits.
C) make customized and individualized presentations for all interested buyers.
D) make use of the Internet to popularize their products.
E) discover and qualify leads for future follow-up.

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