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Participants in the Coffee Café's Loyalty Program Get a Free

Question 13

Multiple Choice

Participants in the Coffee Café's loyalty program get a free large cup of coffee after every 10th cup of coffee purchased.After purchasing 100 cups of coffee from the Coffee Café,loyalty program participants receive a $10 gift certificate good for food and beverage items or merchandise.Coffee Café's uses _____ to encourage its customers to remain loyal.


A) Financial bonds
B) Social bonds
C) Customization bonds
D) Structural bonds
E) Security bonds

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