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Every Thursday Afternoon for Almost Thirty Years, Margaret and Lillie

Question 73

Multiple Choice

Every Thursday afternoon for almost thirty years, Margaret and Lillie have gotten a manicure at the same location. The manicure salon has changed ownership three times and has had two different names during that same period, but Margaret and Lillie still find it a convenient place to meet and share news about friends and relatives. Margaret's and Lillie's relationship with the manicure salon exemplifies how a service provider uses _____ to support its customer retention strategy.


A) Economic bonds
B) Social bonds
C) Customization bonds
D) Structural bonds
E) Security bonds

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