Question 1

What term depicts a virtual marketplace in which all businesses buy from and sell products and services to each other,and share information?

Accepted Answer

A) Virtual Markets (VM) 
B) E-Markets (EM) 
C) Open-source Market 
D) B2B e-marketplace 
A) Virtual Markets (VM) 
B) E-Markets (EM) 
C) Open-source Market 
D) B2B e-marketplace

Question 2

What is the difference between a pop-up and pop-under ad?

Accepted Answer

A) A pop-up ad appears when you open a Web site;you do not see a pop-under ad until you close your current browser window. 
B) A pop-up ad uses a separate window;a pop-under ad does not. 
C) A pop-up ad is a click-and-order ad;a pop-under ad is considered a click through ad. 
D) A pop-under ad is a type of spyware;a pop-up ad is not. 
A) A pop-up ad appears when you open a Web site;you do not see a pop-under ad until you close your current browser window. 
B) A pop-up ad uses a separate window;a pop-under ad does not. 
C) A pop-up ad is a click-and-order ad;a pop-under ad is considered a click through ad. 
D) A pop-under ad is a type of spyware;a pop-up ad is not.

Question 3

_____ e-commerce occurs when an individual sells products and services to a business.

Accepted Answer

Consumer to business (C2B
Expl

Question 4

A(n)_____ is the process in which a buyer posts its interest in buying a certain quantity of items with notations concerning quality,specification,and delivery timing,and sellers compete for the business by submitting successively lower bids until there is only one seller left.

Accepted Answer

A) vertical e-marketing 
B) reverse auction 
C) request for bid (RF
B)  
D) B2B E-mart 
A) vertical e-marketing 
B) reverse auction 
C) request for bid (RF
B)  
D) B2B E-mart

Question 5

Which of the following is true of commoditylike business environments?

Accepted Answer

A) They are similar to specialty items. 
B) The buyer power is low. 
C) They have high barriers to entry. 
D) They have low barriers to entry. 
A) They are similar to specialty items. 
B) The buyer power is low. 
C) They have high barriers to entry. 
D) They have low barriers to entry.

Question 6

_____ e-commerce refers to the electronic commerce activities performed within a nation's government.

Accepted Answer

Government to government (G2G
Explanatio

Question 7

A(n)_____ occurs when a buyer posts its interest in buying a certain quantity of items,and sellers compete for the business by submitting successively lower bids until there is only one seller left.

Accepted Answer

reverse auction
Explanation: A reverse a

Question 8

What is the difference between horizontal e-marketplaces and vertical e-marketplaces?

Accepted Answer

A) Vertical e-marketplaces support commerce between multiple industries;horizontal e-marketplaces support commerce between businesses from the same industries 
B) Vertical e-marketplaces support commerce between businesses from the same industry;horizontal e-marketplaces support commerce between businesses from different industries 
C) Horizontal e-marketplaces support commerce between businesses and consumers;vertical e-marketplaces support commerce between business and business 
D) Horizontal e-marketplaces support commerce between business and business;vertical e-marketplaces support commerce between consumer and business 
A) Vertical e-marketplaces support commerce between multiple industries;horizontal e-marketplaces support commerce between businesses from the same industries 
B) Vertical e-marketplaces support commerce between businesses from the same industry;horizontal e-marketplaces support commerce between businesses from different industries 
C) Horizontal e-marketplaces support commerce between businesses and consumers;vertical e-marketplaces support commerce between business and business 
D) Horizontal e-marketplaces support commerce between business and business;vertical e-marketplaces support commerce between consumer and business

Question 9

_____ e-commerce occurs when a business sells products and services to customers who are primarily other businesses.

Accepted Answer

Business to Business (B2B
Expl

Question 10

Using a VAN,businesses can order products and send invoices electronically.

Accepted Answer

A) True 
 B)False

Question 11

A(n)_____ e-marketplace brings together buyers and sellers from multiple industries.

Accepted Answer

horizontal
Explanation: A hori

Question 12

In the world of e-commerce,your business should be able to distinguish between which of the following?

Accepted Answer

A) Mobile computing and traditional bulky communication devices 
B) Web based computing and database management 
C) Alternative operating environments such as Mac OS and Windows 
D) End consumers and other businesses 
A) Mobile computing and traditional bulky communication devices 
B) Web based computing and database management 
C) Alternative operating environments such as Mac OS and Windows 
D) End consumers and other businesses

Question 13

What is the difference between a smart card and a digital wallet?

Accepted Answer

A) A smart card is stored on the seller's computer;a digital wallet is stored on the client's computer. 
B) A smart card contains both software and information;a digital wallet contains only information. 
C) A smart card is a physical device;a digital wallet is both software and information. 
D) A digital wallet contains a smart card;a smart card is part of the digital wallet along with other personal consumer information. 
A) A smart card is stored on the seller's computer;a digital wallet is stored on the client's computer. 
B) A smart card contains both software and information;a digital wallet contains only information. 
C) A smart card is a physical device;a digital wallet is both software and information. 
D) A digital wallet contains a smart card;a smart card is part of the digital wallet along with other personal consumer information.

Question 14

What term is used to describe the small advertisements that appear on other Web sites?

Accepted Answer

A) Viral ads 
B) Banner ads 
C) Adware 
D) Spyware ads 
A) Viral ads 
B) Banner ads 
C) Adware 
D) Spyware ads

Question 15

eBay is a hybrid of both a B2C e-commerce site and a C2C e-commerce site.

Accepted Answer

A) True 
 B)False

Question 16

The primary reason most dot-com businesses from the late 1990s are no longer in existence today is because they didn't:

Accepted Answer

A) build a company that is Internet and brick-and-mortar based. 
B) develop IT systems capable of processing millions of transactions quickly. 
C) develop a path-to-profitability (P2P)plan. 
D) disperse risk amongst a group of investors. 
A) build a company that is Internet and brick-and-mortar based. 
B) develop IT systems capable of processing millions of transactions quickly. 
C) develop a path-to-profitability (P2P)plan. 
D) disperse risk amongst a group of investors.

Question 17

Which of the following is an example of commoditylike merchandise?

Accepted Answer

A) Toothpaste 
B) Computers 
C) Cell phones 
D) Automobiles 
A) Toothpaste 
B) Computers 
C) Cell phones 
D) Automobiles

Question 18

E-commerce is commerce,but it is commerce accelerated and enhanced by IT,in particular the Internet.

Accepted Answer

A) True 
 B)False

Question 19

A marketing mix is the set of technology tools that the firm uses to pursue its marketing objectives in the target market.

Accepted Answer

A) True 
 B)False

Question 20

Which of the following is true of Long Tail economics?

Accepted Answer

A) It looks at sales in terms of economies of scale. 
B) E-commerce businesses that can reach the audience in the Long Tail cannot do so without the typical brick-and-mortar retail costs and expenses. 
C) It seeks to sell as many of one item as possible to offset fixed costs. 
D) It is ignored by traditional businesses but e-commerce businesses profit from it. 
A) It looks at sales in terms of economies of scale. 
B) E-commerce businesses that can reach the audience in the Long Tail cannot do so without the typical brick-and-mortar retail costs and expenses. 
C) It seeks to sell as many of one item as possible to offset fixed costs. 
D) It is ignored by traditional businesses but e-commerce businesses profit from it.

Exam 5: Electronic Commerce: Strategies for the New Economy

What term depicts a virtual marketplace in which all businesses buy from and sell products and services to each other,and share information?

What is the difference between a pop-up and pop-under ad?

_____ e-commerce occurs when an individual sells products and services to a business.

A(n)_____ is the process in which a buyer posts its interest in buying a certain quantity of items with notations concerning quality,specification,and delivery timing,and sellers compete for the business by submitting successively lower bids until there is only one seller left.

Which of the following is true of commoditylike business environments?

_____ e-commerce refers to the electronic commerce activities performed within a nation's government.

A(n)_____ occurs when a buyer posts its interest in buying a certain quantity of items,and sellers compete for the business by submitting successively lower bids until there is only one seller left.

What is the difference between horizontal e-marketplaces and vertical e-marketplaces?

_____ e-commerce occurs when a business sells products and services to customers who are primarily other businesses.

Using a VAN,businesses can order products and send invoices electronically.

A(n)_____ e-marketplace brings together buyers and sellers from multiple industries.

In the world of e-commerce,your business should be able to distinguish between which of the following?

What is the difference between a smart card and a digital wallet?

What term is used to describe the small advertisements that appear on other Web sites?

eBay is a hybrid of both a B2C e-commerce site and a C2C e-commerce site.

The primary reason most dot-com businesses from the late 1990s are no longer in existence today is because they didn't:

Which of the following is an example of commoditylike merchandise?

E-commerce is commerce,but it is commerce accelerated and enhanced by IT,in particular the Internet.

A marketing mix is the set of technology tools that the firm uses to pursue its marketing objectives in the target market.

Which of the following is true of Long Tail economics?

The Information Age in Which You Live: Changing the Face of Business

Major Business Initiatives: Gaining Competitive Advantage With It

Databases and Data Warehouses: Supporting the Analytics-Driven Organization

Analytics, Decision Support, and Artificial Intelligence: Brain-Power for Your Business

Systems Development: Phases, Tools, and Techniques

Infrastructure, Cloud Computing, Metrics, and Business Continuity Planning: Building and Sustaining the Dynamic Enterprise

Protecting People and Information: Threats and Safeguards

Emerging Trends and Technologies: Business, People, and Technology Tomorrow

Computer Hardware and Software

The World Wide Web and the Internet

Designing Databases and Entity-Relationship Diagramming

Decision Analysis With Spreadsheet Software

Network Basics

Building a Web Page With Html

Object-Oriented Technologies

Computer Crime and Digital Forensics

Building an E-Portfolio

Implementing a Database With Microsoft Access

Careers in Business

Building Web Sites With Front-page

Programming in Excel With VBA

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