Exam 14: Strategies for Firm Growth

arrow
  • Select Tags
search iconSearch Question
flashcardsStudy Flashcards
  • Select Tags

An acquisition is the pooling of interests to combine two or more firms into one. A merger is the outright purchase of one firm by another.

(True/False)
4.8/5
(74)

________ growth strategies rely on establishing relationships with third parties, such as mergers, acquisitions, strategic alliances, joint ventures, licensing, and franchising.

(Multiple Choice)
4.8/5
(75)

New product development is a low-risk growth strategy.

(True/False)
4.9/5
(72)

In regard to acquisitions, many firms have found that the process of assimilating another company into their current operations is relatively easy and is not disruptive to the current operations of their firm.

(True/False)
4.8/5
(81)

Two years ago, Cameron Jones and Mary Scott each owned a small chain of smoothie restaurants in New York City. Just recently, they decided to pool their interests and combine their individual chains of restaurants into one chain. What Cameron and Mary did with their firms is called a(n) ________.

(Multiple Choice)
4.9/5
(77)

In an acquisition, the surviving firm is called the acquirer, and the firm that is acquired is called the target.

(True/False)
4.8/5
(79)

Which of the following was identified in the textbook as a disadvantage of participating in strategic alliances and joint ventures?

(Multiple Choice)
5.0/5
(77)

In a scale joint venture, the position of the parties is not symmetrical, and the objectives of the partners may diverge.

(True/False)
5.0/5
(85)

A market penetration strategy involves actions taken to increase the sales of a product or service through greater marketing efforts or through increased product capacity and efficiency.

(True/False)
4.8/5
(84)

A ________ is a partnership between two or more firms that is developed to achieve a specific goal and has no joint ownership involved.

(Multiple Choice)
4.9/5
(80)

The What Went Wrong feature in Chapter 14 focuses on the failure of Crumbs Bake Shop, a specialty-restaurant chain that sold gourmet cupcakes. According to the feature, Crumbs failed due to ________.

(Multiple Choice)
4.9/5
(101)

Describe the internal growth strategy of new product development. Why is it a competitive necessity in some industries that entrepreneurial firms focus on this form of growth?

(Essay)
4.9/5
(88)

Which of the following is a disadvantage of growth by means of external growth strategies?

(Multiple Choice)
4.8/5
(73)

Modcloth, Zappos and Sir Kensington's are examples of firms that are growing via ________ growth strategies.

(Multiple Choice)
4.7/5
(69)

Describe what a joint venture is. Identify the two types of joint ventures.

(Essay)
4.9/5
(92)
Showing 61 - 75 of 75
close modal

Filters

  • Essay(0)
  • Multiple Choice(0)
  • Short Answer(0)
  • True False(0)
  • Matching(0)