Exam 3: Planning, Developing, and Marketing a Destination

Lush forests and attractive rivers in Canada belong to the category of ________________.

For a tourism destination to be successful, it is important that the location has a clear identity that sets it apart in unique ways.

One of the issues with coattail development is that ___________________.

The warmth and attitudes shown by the local population of a tourism location are essential for its success with travellers.

According to the text, "tourism is not like manufactured products-we sell service, experiences, and time." The point of this quote is to establish that the tourism product has unique characteristics that make it different from manufactured goods. a)There are eight unique characteristics of the tourism product identified in this chapter.Pick any four characteristics and provide a brief description. b)Provide an example of how each of your selected characteristics could be addressed by a tourism operator.

In the first step of the planning process, as you examine a region's social atmosphere, you should take note of its "people resources," which means __________________.

Step one in the tourism planning process includes taking an inventory of the political, social, physical, and economic environment of the community.

When a destination has become fully developed and visitor levels are high, it has entered the maturity stage of its product life.

The products and services of every business move through a life cycle with four consistent and predictable stages.

The least important factor in evaluating the impact of tourism would be assessing the appropriateness of developments within both community and city limits.

UNESCO focuses on scientific and cultural matters and is part of _______________.

To determine the political atmosphere of a community, it is necessary to _______________.

Forecasting is unnecessary because no one can accurately predict future business levels.

The CN Tower added the new feature "Edge Walk" to its facility as a way of remaining in a growth phase of business development.

If a community has a strong economy, the addition of tourism development ____________________,

The tourism product is unique is each creation because of the unique combination of service providers and customers that develop individual outcomes.This is what is meant by __________________.

According to the text, what is the first step in the tourism planning process?

Lodging facilities, restaurants, terminals, and stores are all part of a destination's _____________.

Integrated development encourages secondary developers to provide fringe services and increases the interdependency between businesses.

Infrastructure consists of the essential services, such as telephone wires and roads, provided to an area.