Exam 10: Nonreactive Quantitative Research and Secondary Analysis

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Define the following terms -coding frame

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Coding for implicit meanings like emotions,themes,and moods is a feature of

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Quantitative content analysis involves ________,________,and operational definitions for abstract concepts.

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Define the following terms -fallacy of misplaced concreteness

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Undergraduate student Stanley Sleuth conducted a content analysis study of the Toronto Star newspaper between 1915 and 2005.He first identified 20 000 relevant articles involving government regulation of business and systematically sampled these articles with a sampling interval of 50.He then coded each sampled article based on the subjective meaning it expressed as pro- or anti-government regulation using a 1 to 10 scale (1 = very anti-regulation,10 = very pro-regulation).In this study,Stanley used

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What kind of sampling procedure would one use in quantitative content analysis research? Specify each of the main steps.

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Define the following terms -structured observation

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An example of a problem with existing statistics can occur when a researcher defines a concept such as unemployment in one way but the available statistical information gathered by a government agency uses a different definition.What type of problem can this create?

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Professor Aaron Acorn counts the number of total people and the percentage who are Asian in a sample of 400 TV commercials shown during a one-month period on two Vancouver area stations.He wants to see whether the percentage of Asians in commercials equals,is greater than,or is less than the percentage of Asians in the area population.He is using

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Jane Jenzen is interested in how members of three different ethnic groups are portrayed in Time,Newsweek,and Maclean's magazines.She is only interested in considering feature articles containing news and stories about ethnic groups.After examining the three magazines,she finds that the average issue of each magazine contains 45 articles and that the magazines are published 52 weeks per year,yielding 23 400 articles.She decides to limit the number of articles to 156 articles per magazine-468 articles in total,or 2 percent.What is Jenzen's unit of analysis?

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Define the following terms -latent coding

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Which of the following features best describes why secondary data analysis is increasingly used by researchers?

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Which of the following is an example of an unobtrusive measure?

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Why are ethical concerns usually not a problem for nonreactive research? Nevertheless,what sorts of ethical issues should a nonreactive researcher be aware of?

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When must a researcher who uses several coders measure for and disclose intercoder reliability?

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Explain how constructs are operationalized in quantitative content analysis.Provide an example.

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Coding systems identify four characteristics of text content.Identify and briefly describe each of these characteristics.

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Define the following terms -text

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Examining wear and tear of exercise equipment in a fitness centre to determine which sorts of exercises members are most inclined to engage in is an example of which type of nonreactive measure?

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What is the most common type of sampling used in content analysis?

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