Exam 1: Relationship Selling Opportunities in the Information Economy

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Salespeople in the U.S.report that they work in sales primarily to:

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D

Sales engineers are people with extensive knowledge of their product who also:

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C

Convention center sales managers,investment securities brokers,and real estate salespeople all have one thing in common-they sell a ________.

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service

A start-up has developed a business-to-business product that allows for integration of inventory,billing,shipping,teleconferencing,and webinar functions.This allows salespeople to demonstrate,check inventory,close a sale,and ship the product during a presentation with the client in person or by webinar. -Considering the product and the target market,what would be the best sales model for the company to use?

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Alan Karbashian spends all day driving from customer site to customer site for sales meetings in his job with a national medical parts manufacturer.Alan is considered:

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Salespeople are considered knowledge workers because:

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Which of the following describes a category of sales personnel in the field of manufacturing?

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Born salespeople have an advantage over people who learn selling skills through training.

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Roni Harris is a college student in the business department of her local university.She came in to college thinking she wanted to become an Accounting major,but discovered that she is interested in product marketing and in sales. -Roni sees a job posting for a "Business Development Manager in the hospitality industry." Which of the following most accurately describes the duties of this position?

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A start-up has developed a business-to-business product that allows for integration of inventory,billing,shipping,teleconferencing,and webinar functions.This allows salespeople to demonstrate,check inventory,close a sale,and ship the product during a presentation with the client in person or by webinar. -To effectively and efficiently sell the product,what type of salespeople should the company hire?

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Psychic income in selling refers to which one of the following?

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Which of the following trends in sales has led to an increase in both the education and skills a salesperson needs?

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Ray Sanchez began as a junior sales rep at industrial products maker DECA Corporation 10 years ago,and has worked his way up steadily to Senior Regional Sales Director for all of the Southwest region.He is good at his job,and his greatest personal satisfaction also the cause of his steady rise in the company is his ability to understand customers and their needs and to sell them appropriate solutions.As a manger and now Senior Regional Director,Sanchez injects his department with this same commitment to understanding the customer's needs as the key to long-term,profitable sales relationships. -Sanchez decides to try something new in the Southwest Region.He had been following the model of sending outside sales reps to follow up with prospects who expressed interest in the product by various prospecting methods.Now he will augment those efforts by hiring teams of sales reps to show the product to managers and buyers at stores that do not carry the DECA line but sell complimentary products,and to call these managers on the phone based on qualifying work the sales reps in the store have done.What two types of sales reps will Sanchez be hiring to comprise these teams?

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Once an entrepreneur's company is successful,the entrepreneur no longer has to sell.

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Roni Harris is a college student in the business department of her local university.She came in to college thinking she wanted to become an Accounting major,but discovered that she is interested in product marketing and in sales. -Right before graduation,Roni receives two job offers.One is for a sales position and offers a base salary of $30,000 plus commissions.The other is for a marketing assistant position and offers a straight salary of $40,000.Which of the following is likely to be true about the two positions?

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The growth rate for service companies continues to be much higher than the growth rate for companies that are product-led.

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Terri Milano,employed by a manufacturer of home electronics,offers assistance to retailers in such areas as credit policies,pricing display and store layout.She also collects information regarding acceptance of her firm's products.She is performing the duties of a(n):

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What event contributed most to the increased need for telecommunications salespeople?

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________ income helps satisfy our need for recognition and security.

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Sales positions can be a good track for promotion to supervisory-management positions.

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