Exam 15: Franchising
Exam 1: Introduction to Entrepreneurship75 Questions
Exam 2: Recognizing Opportunities and Generating Ideas75 Questions
Exam 3: Feasibility Analysis75 Questions
Exam 4: Writing a Business Plan75 Questions
Exam 5: Industry and Competitor Analysis75 Questions
Exam 6: Developing an Effective Business Model75 Questions
Exam 7: Preparing the Proper Ethical and Legal Foundation75 Questions
Exam 8: Assessing a New Ventures Financial Strength and Viability75 Questions
Exam 9: Building a New Venture Team75 Questions
Exam 10: Getting Financing or Funding75 Questions
Exam 11: Unique Marketing Issues75 Questions
Exam 12: The Importance of Intellectual Property75 Questions
Exam 13: Preparing for and Evaluating the Challenges of Growth75 Questions
Exam 14: Strategies for Firm Growth75 Questions
Exam 15: Franchising75 Questions
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An individual who is team oriented is typically a good candidate to be a franchisee.
(True/False)
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An area franchise agreement allows a franchisee to own and operate a specific number of outlets in a particular geographic area.
(True/False)
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In regard to international franchising, under a(n) ________, the U.S. franchisor grants the rights to an individual or company (the developer) to develop multiple franchised businesses within a country or territory.
(Multiple Choice)
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Franchisors are required by law to disclose all their costs in a document called the:
(Multiple Choice)
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What is the difference between a product and trademark franchise and a business format franchise? Which type of franchise is most common for entrepreneurial firms?
(Essay)
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Despite its advantages, franchising is not a popular form of business growth.
(True/False)
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The people who buy franchises from master franchisees are typically called employee-franchisees.
(True/False)
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In the majority of cases, a franchisee pays the franchisor a royalty based on:
(Multiple Choice)
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A(n) ________ involves the sale of a single franchise for a specific location.
(Multiple Choice)
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The business format franchise is a more popular approach to franchising than the product and trademark franchise.
(True/False)
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According to the textbook, in 2007 over ________ individual franchise outlets were operating in the United States.
(Multiple Choice)
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What are the primary advantages and disadvantages to establishing a franchise system (from the franchisor's point of view)?
(Essay)
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Which of the following companies would not be suitable for franchising?
(Multiple Choice)
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Which of the following statements is incorrect regarding the franchisor-franchisee relationship?
(Multiple Choice)
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A business format franchise typically connects a single manufacturer with a network of dealers or distributors.
(True/False)
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The majority of franchisors are highly ethical individuals who are interested only in making a fair return on their investment.
(True/False)
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