Question 1

An advocacy group is best defined as one that:

Accepted Answer

A)  raises funds for activist organizations. 
B)  fights for social causes. 
C)  works to elect political leaders. 
D)  opposes societal wrongs at all costs. 
E)  partners with corporations. 
A)  raises funds for activist organizations. 
B)  fights for social causes. 
C)  works to elect political leaders. 
D)  opposes societal wrongs at all costs. 
E)  partners with corporations. B

Question 2

In general, religious organizations design their public relations to achieve which of the following objectives?

Accepted Answer

A)  develop public awareness of their missions and activities 
B)  encourage individuals to use their services 
C)  recruit and train volunteer workers 
D)  obtain operating funds 
E)  all of the above 
A)  develop public awareness of their missions and activities 
B)  encourage individuals to use their services 
C)  recruit and train volunteer workers 
D)  obtain operating funds 
E)  all of the above E

Question 3

Advocacy groups use all of the following tactics EXCEPT:

Accepted Answer

A)  lobbying. 
B)  litigation. 
C)  mass demonstration. 
D)  confrontation. 
E)  reconciliation. 
A)  lobbying. 
B)  litigation. 
C)  mass demonstration. 
D)  confrontation. 
E)  reconciliation. D

Question 4

How do social issue organizations differ from activist groups?

Accepted Answer

A)  Their political influence has declined in recent years. 
B)  One pursues social ends; the other pursues political ends. 
C)  Social organizations have broader political appeal. 
D)  Activist groups have a more clearly defined public relations agenda. 
E)  Their social and behavioral goals are more broadly defined. 
A)  Their political influence has declined in recent years. 
B)  One pursues social ends; the other pursues political ends. 
C)  Social organizations have broader political appeal. 
D)  Activist groups have a more clearly defined public relations agenda. 
E)  Their social and behavioral goals are more broadly defined.

Question 5

All of the following are typical fund-raising methods EXCEPT:

Accepted Answer

A)  Corporate and foundation donations. 
B)  structured capital campaigns. 
C)  direct mail. 
D)  online and social media 
E)  all of the above. 
A)  Corporate and foundation donations. 
B)  structured capital campaigns. 
C)  direct mail. 
D)  online and social media 
E)  all of the above.

Question 6

Many nonprofit organizations do not partner together, but compete with one another.

Accepted Answer

A) True 
 B)False

Question 7

All of the following are social service organizations EXCEPT:

Accepted Answer

A)  People for the Ethical Treatment of Animals. 
B)  Goodwill Industries. 
C)  the American Red Cross. 
D)  the Boy Scouts. 
E)  YMCA. 
A)  People for the Ethical Treatment of Animals. 
B)  Goodwill Industries. 
C)  the American Red Cross. 
D)  the Boy Scouts. 
E)  YMCA.

Question 8

Nonprofits are tax-exempt organizations.

Accepted Answer

A) True 
 B)False

Question 9

Which advocacy tactic is designed to showcase public support for cause and in some cases to harass the operators of projects to which the group objects?

Accepted Answer

A)  reconciliation 
B)  mass demonstration 
C)  litigation 
D)  imitation 
E)  fund-raising 
A)  reconciliation 
B)  mass demonstration 
C)  litigation 
D)  imitation 
E)  fund-raising

Question 10

In reality, college or university has little in common with the American Red Cross.

Accepted Answer

A) True 
 B)False

Question 11

Which is NOT considered membership organization?

Accepted Answer

A)  trade associations 
B)  labor unions 
C)  social issue organizations 
D)  professional associations 
E)  all of the above 
A)  trade associations 
B)  labor unions 
C)  social issue organizations 
D)  professional associations 
E)  all of the above

Question 12

Which of the following is key for public relations professionals working at colleges and universities?

Accepted Answer

A)  They primarily serve faculty and staff. 
B)  Remembering that students come first. 
C)  They must be part of the management team. 
D)  The must report directly to the president. 
E)  Social media initiatives for students. 
A)  They primarily serve faculty and staff. 
B)  Remembering that students come first. 
C)  They must be part of the management team. 
D)  The must report directly to the president. 
E)  Social media initiatives for students.

Question 13

The U.S.Chamber of Commerce is one of the most powerful lobbying organizations in Washington, D.C.

Accepted Answer

A) True 
 B)False

Question 14

Which of the following is critical challenge for virtually all nonprofit organizations?

Accepted Answer

A)  competition 
B)  fund-raising 
C)  maintaining tax-exempt status 
D)  attracting volunteers 
E)  all of the above 
A)  competition 
B)  fund-raising 
C)  maintaining tax-exempt status 
D)  attracting volunteers 
E)  all of the above

Question 15

Discuss the role and function of public relations work in nonprofit organizations.Is it viable career path for public relations graduates? Explain.

Accepted Answer

From a public relations perspective, non

Question 16

Which of the following is the main reason why individuals donate money to charities?

Accepted Answer

A)  an intrinsic desire to share one's resources 
B)  ego satisfaction 
C)  to "hide" money in tax shelters 
D)  both A and B 
E)  both B and C 
A)  an intrinsic desire to share one's resources 
B)  ego satisfaction 
C)  to "hide" money in tax shelters 
D)  both A and B 
E)  both B and C

Question 17

Fund-raising, although priority, is not critical challenge for nonprofit organizations.

Accepted Answer

A) True 
 B)False

Question 18

The primary factor for giving is ego satisfaction.

Accepted Answer

A) True 
 B)False

Question 19

Which of the following are examples of public relations health campaigns?

Accepted Answer

A)  Breast cancer awareness 
B)  Diet and exercise promotion 
C)  Cancer screenings 
D)  Health careers 
E)  all except D. 
A)  Breast cancer awareness 
B)  Diet and exercise promotion 
C)  Cancer screenings 
D)  Health careers 
E)  all except D.

Question 20

According to the Giving Institute, what was the pattern in American contributions to charity from 2007-2010?

Accepted Answer

A)  down by $17 billion 
B)  up by $10 billion 
C)  unchanged 
D)  unchanged, but fragmented due to competition. 
E)  double 
A)  down by $17 billion 
B)  up by $10 billion 
C)  unchanged 
D)  unchanged, but fragmented due to competition. 
E)  double

An advocacy group is best defined as one that:

In general, religious organizations design their public relations to achieve which of the following objectives?

Advocacy groups use all of the following tactics EXCEPT:

How do social issue organizations differ from activist groups?

All of the following are typical fund-raising methods EXCEPT:

Many nonprofit organizations do not partner together, but compete with one another.

All of the following are social service organizations EXCEPT:

Nonprofits are tax-exempt organizations.

Which advocacy tactic is designed to showcase public support for cause and in some cases to harass the operators of projects to which the group objects?

In reality, college or university has little in common with the American Red Cross.

Which is NOT considered membership organization?

Which of the following is key for public relations professionals working at colleges and universities?

The U.S.Chamber of Commerce is one of the most powerful lobbying organizations in Washington, D.C.

Which of the following is critical challenge for virtually all nonprofit organizations?

Discuss the role and function of public relations work in nonprofit organizations.Is it viable career path for public relations graduates? Explain.

Which of the following is the main reason why individuals donate money to charities?

Fund-raising, although priority, is not critical challenge for nonprofit organizations.

The primary factor for giving is ego satisfaction.

Which of the following are examples of public relations health campaigns?

According to the Giving Institute, what was the pattern in American contributions to charity from 2007-2010?

What Is Public Relations

Careers in Public Relations

Todays Practice: Departments and Firms

Research and Campaign Planning

Communication and Measurement

Public Opinion and Persuasion

Managing Competition and Conflict

Ethics and the Law

Reaching Diverse Audiences

The Mass Media

The Internet and Social Media

Events and Promotions

Global Public Relations

Corporate Public Relations

Entertainment, Sports, and Tourism

Government and Politics

Filters

Exam 18: Nonprofit, Health, and Education

An advocacy group is best defined as one that:

In general, religious organizations design their public relations to achieve which of the following objectives?

Advocacy groups use all of the following tactics EXCEPT:

How do social issue organizations differ from activist groups?

All of the following are typical fund-raising methods EXCEPT:

Many nonprofit organizations do not partner together, but compete with one another.

All of the following are social service organizations EXCEPT:

Nonprofits are tax-exempt organizations.

Which advocacy tactic is designed to showcase public support for cause and in some cases to harass the operators of projects to which the group objects?

In reality, college or university has little in common with the American Red Cross.

Which is NOT considered membership organization?

Which of the following is key for public relations professionals working at colleges and universities?

The U.S.Chamber of Commerce is one of the most powerful lobbying organizations in Washington, D.C.

Which of the following is critical challenge for virtually all nonprofit organizations?

Discuss the role and function of public relations work in nonprofit organizations.Is it viable career path for public relations graduates? Explain.

Which of the following is the main reason why individuals donate money to charities?

Fund-raising, although priority, is not critical challenge for nonprofit organizations.

The primary factor for giving is ego satisfaction.

Which of the following are examples of public relations health campaigns?

According to the Giving Institute, what was the pattern in American contributions to charity from 2007-2010?

What Is Public Relations

Careers in Public Relations

Todays Practice: Departments and Firms

Research and Campaign Planning

Communication and Measurement

Public Opinion and Persuasion

Managing Competition and Conflict

Ethics and the Law

Reaching Diverse Audiences

The Mass Media

The Internet and Social Media

Events and Promotions

Global Public Relations

Corporate Public Relations

Entertainment, Sports, and Tourism

Government and Politics

Filters