Exam 11: Motivating Salespeople
Exam 1: Introduction to Selling and Sales Management40 Questions
Exam 2: Strategy and Sales Program Planning62 Questions
Exam 3: Sales Opportunity Management65 Questions
Exam 4: Account Relationship Management63 Questions
Exam 5: Customer Interaction Management68 Questions
Exam 6: Sales Force Organization76 Questions
Exam 7: Recruiting and Selecting Personnel87 Questions
Exam 8: Training72 Questions
Exam 9: Leadership91 Questions
Exam 10: Ethical Leadership77 Questions
Exam 11: Motivating Salespeople88 Questions
Exam 12: Compensating Salespeople84 Questions
Exam 13: Evaluating Sales Force Performance95 Questions
Exam 14: Estimating Potentials and Forecasting Sales85 Questions
Exam 15: Territory Design47 Questions
Exam 16: Sales Force Investment and Budgeting40 Questions
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No amount of motivation and incentives will produce a desired level of performance if the salesperson lacks the skills necessary for higher performance.
(True/False)
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According to goal theory, a quota system will work as long as management sets a specific, achievable, and difficult goal.
(True/False)
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Motivation refers not only to the willingness to take action, but also the intensity with which activities are performed.
(True/False)
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A number of actions can be taken to motivate a sales force. If the sales manager allows salespeople to help plan sales quotas and the sequence of calls (a task normally completed by the sales manager), the manager is attempting to satisfy which sales force need:
(Multiple Choice)
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Goal commitment refers to a person's ability to develop achievable goals.
(True/False)
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A generally accepted performance standard for incentive programs is to produce $4 for each $1 put into them.
(True/False)
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_______________ based programs are most often used for motivating salespeople, directing salesperson effort and providing a performance standard:
(Multiple Choice)
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As a part of Behavioral Self-Management, a salesperson should:
(Multiple Choice)
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A problem that is likely to arise when having an incentive program at the same time each year is:
(Multiple Choice)
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As the sales manager of WGASA Corporation, a major West Coast wholesaler, it's up to you to set quotas for each of WGASA's territories. The veteran sales force tends to work autonomously with minimal supervision or required paperwork on activities. Also, salespeople have no opportunity to set prices or margins. With this type of situation you are most likely to use:
(Multiple Choice)
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Goal Theory involves each of the following elements except:
(Multiple Choice)
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The most frequently used type of quota by sales organizations is:
(Multiple Choice)
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A sales consultant preparing to discuss reasons why salespeople need extra motivation would not want to mention which of the following:
(Multiple Choice)
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According to equity theory, people will evaluate their treatment in comparison of that of "relevant others".
(True/False)
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The psychological need for autonomy and competition is likely to be strongest for people in which career stage?
(Multiple Choice)
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Unit volume quotas not only state sales objectives in terms of number of units of each product to be sold, but also eliminate the effects of inflation from the pay system.
(True/False)
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