Exam 11: Unobtrusive Research

Unobtrusive measures can reduce the problem(s)of

If you wanted to conduct a content analysis of the attitudes of lyricists toward women,as portrayed in contemporary music,which of the following would not be a good source of information?

William Robinson,a sociologist,found that during the 1930s there was a positive relationship between the literacy rate and percentage of the population that was foreign born.If you concluded on this basis that your neighbor,Yasmine,who is a foreign-born resident,has a higher literacy rate than other native-born residents,you would be committing the

Professor Perlman was interested in comparing two textbooks to determine whether one used more sexist language than the other.Perlman counted the number of times a gender reference (ex: "he," "she," "chairman," etc.)appeared in each book.Perlman was doing

Two key problems in the analysis of existing statistics are

Content analysis by definition never involves quantitative analysis.

Which of the following best represents unobtrusive research?

An example of unobtrusive data collection is

In comparison to coding the manifest content of communication,coding the latent content

A researcher studying pages in a newspaper article would be determining units of observation,not units of analysis.

Secondary analysis is synonymous with the analysis of existing statistics.

Studying public Facebook profiles using content analysis strategy would be considered unobtrusive online research

Describe a study for which the analysis of existing statistics is the appropriate research method.What source would you use? What problems might you encounter,and how would you resolve them?

The categories used in content analysis codes should be

Since content analysis is unobtrusive,the very nature of observing the data will not have any effect on that data.

According to Weber,an ideal type indicates the characteristics that the phenomena under study should strive to attain.

What is the difference between the unit of observation and the unit of analysis in content analysis? Give an example of a research study in which the two are different,and give an example of another study in which they are the same.

If we wanted to determine whether states that pass clean air legislation (no smoking in public areas)are more likely to enact laws requiring motorcyclists to wear helmets than are states that had not passed clean air legislation,the unit of analysis would be

The process of transforming raw data into a standardized form is known as

Which of the following is NOT illustrative of unobtrusive observations?