Question 1

The government has greater latitude under the First Amendment to regulate commercial speech than political speech.

Accepted Answer

A) True 
 B)False

Question 2

What is the definition of the following term:
-Deceptive advertising.

Accepted Answer

The answer of What is the definition of the following...

Question 3

Lax FTC regulations under the Children's Online Privacy Protection Act allow web sites to collect names, addresses, and phone numbers from children as young as 12 without parental permission.

Accepted Answer

A) True 
 B)False

Question 4

The FTC requires sponsors of "native advertisements" to make its sponsorship of content clear and obvious to the audience, recommending that the word "advertisement" be featured prominently.

Accepted Answer

A) True 
 B)False

Question 5

In 2019, the FTC ordered vaping companies to turn over marketing materials related to which of the following?

Accepted Answer

A)  e-cigarette giveaway programs 
B)  promotions on college campuses 
C)  use of online influencers 
D)  A & C only 
E)  all of the above 
A)  e-cigarette giveaway programs 
B)  promotions on college campuses 
C)  use of online influencers 
D)  A & C only 
E)  all of the above

Question 6

The FTC's disclosure requirements for social media influencers:

Accepted Answer

A)  make influencers, not companies, responsible for making the disclosures 
B)  include any financial, employment, personal, or family relationship with a brand 
C)  specify that disclosures should be placed so that they are hard to miss 
D)  all of the above 
E)  none of the above 
A)  make influencers, not companies, responsible for making the disclosures 
B)  include any financial, employment, personal, or family relationship with a brand 
C)  specify that disclosures should be placed so that they are hard to miss 
D)  all of the above 
E)  none of the above

Question 7

Although considerable falsehood is permitted in the political arena, the U.S. Supreme Court stated in the Virginia Pharmacy case that the government may ban commercial promotions that are false or misleading or that promote illegal goods and services.

Accepted Answer

A) True 
 B)False

Question 8

One of the main goals of the Family Smoking Prevention and Tobacco Control Act Smoking Act of 2009 was to reduce smoking by youth.

Accepted Answer

A) True 
 B)False

Question 9

In 2013, the federal government abandoned its attempts to require color graphics on cigarette packages depicting the ravages of smoking after a federal appeals court ruled the gruesome images:

Accepted Answer

A)  presented unconstitutional emotional appeals to discourage smoking 
B)  failed to present uncontested factual statements to counter earlier misleading and deceptive cigarette advertising 
C)  were backed by not a "shred" of evidence that the graphic images would reduce smoking 
D)  all of the above 
E)  A and B 
A)  presented unconstitutional emotional appeals to discourage smoking 
B)  failed to present uncontested factual statements to counter earlier misleading and deceptive cigarette advertising 
C)  were backed by not a "shred" of evidence that the graphic images would reduce smoking 
D)  all of the above 
E)  A and B

Question 10

Bloggers are forbidden from endorsing products.

Accepted Answer

A) True 
 B)False

Question 11

More than 90 percent of FTC cases are settled by consent decrees in which a party admits guilt and pays a heavy fine.

Accepted Answer

A) True 
 B)False

Question 12

In a settlement with the FTC in 2012, Facebook tried to end long-running complaints about its privacy policy by agreeing to all of the following EXCEPT:

Accepted Answer

A)  Establish a comprehensive privacy program that the company would not misrepresent 
B)  Obtain consumer consent before changing consumers' privacy preferences 
C)  No longer use Facebook members' "Likes" in advertising and endorsements to friends 
D)  Prohibit access to user information shortly after a user deletes an account 
E)  Facebook agreed to all of the above 
A)  Establish a comprehensive privacy program that the company would not misrepresent 
B)  Obtain consumer consent before changing consumers' privacy preferences 
C)  No longer use Facebook members' "Likes" in advertising and endorsements to friends 
D)  Prohibit access to user information shortly after a user deletes an account 
E)  Facebook agreed to all of the above

Question 13

Although commercial advertising now has constitutional status, the U.S. Supreme Court has ruled that advertising may be subject to:

Accepted Answer

A)  prior restraints 
B)  prohibitions on false or misleading advertising 
C)  requirements that clarifying messages be included in ads 
D)  all of the above 
E)  none of the above. 
A)  prior restraints 
B)  prohibitions on false or misleading advertising 
C)  requirements that clarifying messages be included in ads 
D)  all of the above 
E)  none of the above.

Question 14

The FTC has been very active in investigation and enforcement efforts involving online advertisement and marketing. Which one of these statements is NOT true?

Accepted Answer

A)  When social media companies have violated the privacy promises they made in their terms of service, the FTC has brought enforcement actions against them, including Facebook, Google, and Snapchat. 
B)  Cryptocurrency scams have been the target of FTC enforcement actions in recent years, with $80 million in losses reported by consumers in a six-month period in 2020. 
C)  In 2021, the FTC reported consumers were defrauded out of $2 million on scams involving Elon Musk impersonators alone. 
D)  All of the above 
E)  None of the above 
A)  When social media companies have violated the privacy promises they made in their terms of service, the FTC has brought enforcement actions against them, including Facebook, Google, and Snapchat. 
B)  Cryptocurrency scams have been the target of FTC enforcement actions in recent years, with $80 million in losses reported by consumers in a six-month period in 2020. 
C)  In 2021, the FTC reported consumers were defrauded out of $2 million on scams involving Elon Musk impersonators alone. 
D)  All of the above 
E)  None of the above

Question 15

Congress has banned cigarette advertising after determining smoking is a leading cause of preventable deaths.

Accepted Answer

A) True 
 B)False

Question 16

In a long-running racketeering case, U.S. District Judge Gladys Kessler ordered Philip Morris, R.J. Reynolds, and other cigarette manufacturers to publish corrective statements about:

Accepted Answer

A)  the adverse health effects of smoking 
B)  the addictiveness of smoking and nicotine 
C)  the adverse effects of exposure to secondhand smoke 
D)  all of the above 
E)  none of the above; a court cannot compel a company to run corrective ads 
A)  the adverse health effects of smoking 
B)  the addictiveness of smoking and nicotine 
C)  the adverse effects of exposure to secondhand smoke 
D)  all of the above 
E)  none of the above; a court cannot compel a company to run corrective ads

Question 17

The U.S. Supreme Court's commercial speech decisions have been inconsistent.

Accepted Answer

A) True 
 B)False

Question 18

It does not violate the Consumer Review Fairness Act for companies to include provisions in their contracts that bar customers from posting negative online reviews.

Accepted Answer

A) True 
 B)False

Question 19

The Supreme Court ruled in Sorrell v. IMS Health Inc. that drug prescription data is protected commercial speech that pharmaceutical companies may use to market drugs to doctors.

Accepted Answer

A) True 
 B)False

Question 20

The FTC is more concerned with deception than unfairness.

Accepted Answer

A) True 
 B)False

The government has greater latitude under the First Amendment to regulate commercial speech than political speech.

What is the definition of the following term: -Deceptive advertising.

Lax FTC regulations under the Children's Online Privacy Protection Act allow web sites to collect names, addresses, and phone numbers from children as young as 12 without parental permission.

The FTC requires sponsors of "native advertisements" to make its sponsorship of content clear and obvious to the audience, recommending that the word "advertisement" be featured prominently.

In 2019, the FTC ordered vaping companies to turn over marketing materials related to which of the following?

The FTC's disclosure requirements for social media influencers:

Although considerable falsehood is permitted in the political arena, the U.S. Supreme Court stated in the Virginia Pharmacy case that the government may ban commercial promotions that are false or misleading or that promote illegal goods and services.

One of the main goals of the Family Smoking Prevention and Tobacco Control Act Smoking Act of 2009 was to reduce smoking by youth.

In 2013, the federal government abandoned its attempts to require color graphics on cigarette packages depicting the ravages of smoking after a federal appeals court ruled the gruesome images:

Bloggers are forbidden from endorsing products.

More than 90 percent of FTC cases are settled by consent decrees in which a party admits guilt and pays a heavy fine.

In a settlement with the FTC in 2012, Facebook tried to end long-running complaints about its privacy policy by agreeing to all of the following EXCEPT:

Although commercial advertising now has constitutional status, the U.S. Supreme Court has ruled that advertising may be subject to:

The FTC has been very active in investigation and enforcement efforts involving online advertisement and marketing. Which one of these statements is NOT true?

Congress has banned cigarette advertising after determining smoking is a leading cause of preventable deaths.

In a long-running racketeering case, U.S. District Judge Gladys Kessler ordered Philip Morris, R.J. Reynolds, and other cigarette manufacturers to publish corrective statements about:

The U.S. Supreme Court's commercial speech decisions have been inconsistent.

It does not violate the Consumer Review Fairness Act for companies to include provisions in their contracts that bar customers from posting negative online reviews.

The Supreme Court ruled in Sorrell v. IMS Health Inc. that drug prescription data is protected commercial speech that pharmaceutical companies may use to market drugs to doctors.

The FTC is more concerned with deception than unfairness.

Public Communication and the Law

The First Amendment

Methods of Control

Libel

Privacy

Intellectual Property

Political Speech

Obscenity and Indecency

The Media and the Judiciary

Protection of News Sources, Notes and Recordings

Access to Information

Filters

Exam 8: Commercial Speech

The government has greater latitude under the First Amendment to regulate commercial speech than political speech.

What is the definition of the following term: -Deceptive advertising.

Lax FTC regulations under the Children's Online Privacy Protection Act allow web sites to collect names, addresses, and phone numbers from children as young as 12 without parental permission.

The FTC requires sponsors of "native advertisements" to make its sponsorship of content clear and obvious to the audience, recommending that the word "advertisement" be featured prominently.

In 2019, the FTC ordered vaping companies to turn over marketing materials related to which of the following?

The FTC's disclosure requirements for social media influencers:

Although considerable falsehood is permitted in the political arena, the U.S. Supreme Court stated in the Virginia Pharmacy case that the government may ban commercial promotions that are false or misleading or that promote illegal goods and services.

One of the main goals of the Family Smoking Prevention and Tobacco Control Act Smoking Act of 2009 was to reduce smoking by youth.

In 2013, the federal government abandoned its attempts to require color graphics on cigarette packages depicting the ravages of smoking after a federal appeals court ruled the gruesome images:

Bloggers are forbidden from endorsing products.

More than 90 percent of FTC cases are settled by consent decrees in which a party admits guilt and pays a heavy fine.

In a settlement with the FTC in 2012, Facebook tried to end long-running complaints about its privacy policy by agreeing to all of the following EXCEPT:

Although commercial advertising now has constitutional status, the U.S. Supreme Court has ruled that advertising may be subject to:

The FTC has been very active in investigation and enforcement efforts involving online advertisement and marketing. Which one of these statements is NOT true?

Congress has banned cigarette advertising after determining smoking is a leading cause of preventable deaths.

In a long-running racketeering case, U.S. District Judge Gladys Kessler ordered Philip Morris, R.J. Reynolds, and other cigarette manufacturers to publish corrective statements about:

The U.S. Supreme Court's commercial speech decisions have been inconsistent.

It does not violate the Consumer Review Fairness Act for companies to include provisions in their contracts that bar customers from posting negative online reviews.

The Supreme Court ruled in Sorrell v. IMS Health Inc. that drug prescription data is protected commercial speech that pharmaceutical companies may use to market drugs to doctors.

The FTC is more concerned with deception than unfairness.

Public Communication and the Law

The First Amendment

Methods of Control

Libel

Privacy

Intellectual Property

Political Speech

Obscenity and Indecency

The Media and the Judiciary

Protection of News Sources, Notes and Recordings

Access to Information

Filters