Question 1

Which of the following is a good strategy to start your career in strategic communication?

Accepted Answer

A)  Find a mentor 
B)  Join a professional organization 
C)  Volunteer for a local campaign 
D)  None of the above 
E)  All of the above 
A)  Find a mentor 
B)  Join a professional organization 
C)  Volunteer for a local campaign 
D)  None of the above 
E)  All of the above E

Question 2

Division of labor refers to:

Accepted Answer

A)  The roles and tasks assigned to each employee 
B)  How smart you are 
C)  Your ability to be on time every day 
D)  Your ability to get along with your colleagues 
E)  None of the above 
A)  The roles and tasks assigned to each employee 
B)  How smart you are 
C)  Your ability to be on time every day 
D)  Your ability to get along with your colleagues 
E)  None of the above A

Question 3

Be prepared to stay in your first job forever.

Accepted Answer

A) True 
 B)False  False

Question 4

Joining a student news outlet will give you skills that will be invaluable to your career.

Accepted Answer

A) True 
 B)False

Question 5

Which of the following is not a hard skill?

Accepted Answer

A)  Confidence 
B)  Writing 
C)  Media production 
D)  Graphic design 
E)  Research 
A)  Confidence 
B)  Writing 
C)  Media production 
D)  Graphic design 
E)  Research

Question 6

Which of the following skills are NOT required of a strategic communication professional?

Accepted Answer

A)  Ability to write well 
B)  Be an extrovert 
C)  Critical thinking 
D)  Understand media systems 
E)  Embrace social and cultural diversity 
A)  Ability to write well 
B)  Be an extrovert 
C)  Critical thinking 
D)  Understand media systems 
E)  Embrace social and cultural diversity

Question 7

Practitioners who help clients understand local practices in international settings are called:

Accepted Answer

A)  Technicians 
B)  Runners 
C)  Cultural interpreters 
D)  Creatives 
E)  Publicists 
A)  Technicians 
B)  Runners 
C)  Cultural interpreters 
D)  Creatives 
E)  Publicists

Question 8

Which of the following is not a requirement for successful networking?

Accepted Answer

A)  Nurturing long term relationships 
B)  Love talking to strangers 
C)  Joining a professional or community organization 
D)  Internships while at college 
E)  Volunteer for a local non-profit 
A)  Nurturing long term relationships 
B)  Love talking to strangers 
C)  Joining a professional or community organization 
D)  Internships while at college 
E)  Volunteer for a local non-profit

Question 9

In communication agencies the account manager is the person responsible for:

Accepted Answer

A)  Buying the media for a campaign 
B)  Conducting research 
C)  Send out the billing statements to clients every month 
D)  Producing artwork 
E)  Maintaining and managing the client-agency relationship 
A)  Buying the media for a campaign 
B)  Conducting research 
C)  Send out the billing statements to clients every month 
D)  Producing artwork 
E)  Maintaining and managing the client-agency relationship

Question 10

Building your reputation and being known for specific skills and attributes:

Accepted Answer

A)  Depends on how wealthy your family is 
B)  Happens naturally and subconsciously 
C)  Is done by being on social media as much as possible 
D)  Is called personal branding 
E)  All of the above 
A)  Depends on how wealthy your family is 
B)  Happens naturally and subconsciously 
C)  Is done by being on social media as much as possible 
D)  Is called personal branding 
E)  All of the above

Which of the following is a good strategy to start your career in strategic communication?

Division of labor refers to:

Be prepared to stay in your first job forever.

Joining a student news outlet will give you skills that will be invaluable to your career.

Which of the following is not a hard skill?

Which of the following skills are NOT required of a strategic communication professional?

Practitioners who help clients understand local practices in international settings are called:

Which of the following is not a requirement for successful networking?

In communication agencies the account manager is the person responsible for:

Building your reputation and being known for specific skills and attributes:

Introduction to the Theory of Strategic Communication

The Concept of Strategy

The Three Management Levels of Strategic Communication

Ethics and Societal Issues in Strategic Communication

Research

Strategic Communication Planning

Stakeholders

Message Tactics

Traditional Media

Evolving Media

Strategic Communication Campaigns

Strategic Communication Campaigns

Filters

Exam 2: Careers in Strategic Communication

Which of the following is a good strategy to start your career in strategic communication?

Division of labor refers to:

Be prepared to stay in your first job forever.

Joining a student news outlet will give you skills that will be invaluable to your career.

Which of the following is not a hard skill?

Which of the following skills are NOT required of a strategic communication professional?

Practitioners who help clients understand local practices in international settings are called:

Which of the following is not a requirement for successful networking?

In communication agencies the account manager is the person responsible for:

Building your reputation and being known for specific skills and attributes:

Introduction to the Theory of Strategic Communication

The Concept of Strategy

The Three Management Levels of Strategic Communication

Ethics and Societal Issues in Strategic Communication

Research

Strategic Communication Planning

Stakeholders

Message Tactics

Traditional Media

Evolving Media

Strategic Communication Campaigns

Strategic Communication Campaigns

Filters