Question 1

To become a critical news viewer, you must

Accepted Answer

A)  develop a critical eye for stories given prominence at the top of newspaper websites. 
B)  visit the sites of publications with specific contrasting points of view. 
C)  investigate the source of information in blogs. 
D)  analyze news programs for time spent on news versus happy talk. 
E)  All of the above are true. 
A)  develop a critical eye for stories given prominence at the top of newspaper websites. 
B)  visit the sites of publications with specific contrasting points of view. 
C)  investigate the source of information in blogs. 
D)  analyze news programs for time spent on news versus happy talk. 
E)  All of the above are true.

Question 2

The principle that an internet service provider (ISP) should treat all Internet traffic equally is

Accepted Answer

A)  network neutrality. 
B)  web neutrality. 
C)  network equality. 
D)  not-for-profit networking. 
E)  web equality. 
A)  network neutrality. 
B)  web neutrality. 
C)  network equality. 
D)  not-for-profit networking. 
E)  web equality.

Question 3

Newspapers online

Accepted Answer

A)  sell enough advertising to cover their costs. 
B)  cover all of their costs by requiring all viewers to buy a subscription. 
C)  lose advertising revenue to services such as Google and Yahoo. 
D)  provide content for free to services such as Google and Yahoo. 
E)  All of the above are true. 
A)  sell enough advertising to cover their costs. 
B)  cover all of their costs by requiring all viewers to buy a subscription. 
C)  lose advertising revenue to services such as Google and Yahoo. 
D)  provide content for free to services such as Google and Yahoo. 
E)  All of the above are true.

Question 4

The mass media perform all of the following functions except

Accepted Answer

A)  funding media watchdog groups. 
B)  entertainment. 
C)  making profits. 
D)  socializing new generations. 
E)  reporting the news. 
A)  funding media watchdog groups. 
B)  entertainment. 
C)  making profits. 
D)  socializing new generations. 
E)  reporting the news.

Question 5

Since the "daisy girl" political advertisement in 1964, we have seen _________________ because _________________.

Accepted Answer

A)  a decline in negative advertising; it is perceived as having little or no effect 
B)  a decline in negative advertising; it only harms the campaign that "goes negative" 
C)  an increase in negative advertising; it is perceived as effective 
D)  a decline in both positive and negative political advertising; they are perceived as ineffective 
E)  a decline in both positive and negative political advertising; they are too costly 
A)  a decline in negative advertising; it is perceived as having little or no effect 
B)  a decline in negative advertising; it only harms the campaign that "goes negative" 
C)  an increase in negative advertising; it is perceived as effective 
D)  a decline in both positive and negative political advertising; they are perceived as ineffective 
E)  a decline in both positive and negative political advertising; they are too costly

Question 6

Websites and communications services are

Accepted Answer

A)  liable for the actions of their users. 
B)  largely exempt from responsibility for the actions of their users. 
C)  rigidly controlled by the federal government. 
D)  mostly government owned. 
E)  controlled mostly by state governments. 
A)  liable for the actions of their users. 
B)  largely exempt from responsibility for the actions of their users. 
C)  rigidly controlled by the federal government. 
D)  mostly government owned. 
E)  controlled mostly by state governments.

Question 7

All of the following are true except

Accepted Answer

A)  since 1994 the number of people who read a daily newspaper has dropped. 
B)  more people now obtain their national and international news from the Internet. 
C)  what you see online is very different from what you see in print. 
D)  some major newspapers have gone bankrupt in recent years. 
E)  if newspapers disappear, people will get their news from cable stations and the Internet. 
A)  since 1994 the number of people who read a daily newspaper has dropped. 
B)  more people now obtain their national and international news from the Internet. 
C)  what you see online is very different from what you see in print. 
D)  some major newspapers have gone bankrupt in recent years. 
E)  if newspapers disappear, people will get their news from cable stations and the Internet.

Question 8

Evaluate the role of the media in setting the public agenda and argue whether you think it is good or bad for them to have this power.

Accepted Answer

The media plays a significant role in se

Question 9

Evaluate the role of profit in the news industry. What effects might it have on the reporting of news for these organizations to be for-profit? Assess whether this is positive or negative.

Accepted Answer

The role of profit in the news industry

Question 10

Online fundraising, political blogs, and podcasts all represent

Accepted Answer

A)  a threat to traditional media sources. 
B)  a brand of politics that will likely fade quickly. 
C)  minimally effective changes to politics. 
D)  All of the above. 
E)  None of the above. 
A)  a threat to traditional media sources. 
B)  a brand of politics that will likely fade quickly. 
C)  minimally effective changes to politics. 
D)  All of the above. 
E)  None of the above.

Question 11

While younger voters get _______________ of their news from television, it is _____________ for older voters.

Accepted Answer

A)  a relatively small share; a primary source of news 
B)  a relatively small share; completely irrelevant 
C)  about half; a primary source of news 
D)  about half; completely irrelevant 
E)  most; less important as a source of news 
A)  a relatively small share; a primary source of news 
B)  a relatively small share; completely irrelevant 
C)  about half; a primary source of news 
D)  about half; completely irrelevant 
E)  most; less important as a source of news

Question 12

Priming can be defined as a way in which the media

Accepted Answer

A)  limits access to opinionated information. 
B)  sets the public agenda of what government ought to do. 
C)  alters public perceptions of an issue by embedding that issue in particular stories. 
D)  seeks to make a profit. 
E)  socializes new generations about major political issues. 
A)  limits access to opinionated information. 
B)  sets the public agenda of what government ought to do. 
C)  alters public perceptions of an issue by embedding that issue in particular stories. 
D)  seeks to make a profit. 
E)  socializes new generations about major political issues.

Question 13

Television and cable networks have begun to

Accepted Answer

A)  self-regulate by reimplementing the principles of the fairness doctrine. 
B)  lose viewers back to traditional media like newspapers. 
C)  allow opinion-based programs like those found in talk radio. 
D)  eliminate opinion journalism from their programming. 
E)  None of the above. 
A)  self-regulate by reimplementing the principles of the fairness doctrine. 
B)  lose viewers back to traditional media like newspapers. 
C)  allow opinion-based programs like those found in talk radio. 
D)  eliminate opinion journalism from their programming. 
E)  None of the above.

Question 14

A single corporation can offer television, phone, and Internet services due to

Accepted Answer

A)  a key merger between a phone and cable company in the early 2000s. 
B)  the Supreme Court supporting companies' right to make a profit by offering multiple products. 
C)  the Telecommunications Act of 2001. 
D)  the Telecommunications Act of 1996. 
E)  None of the above. 
A)  a key merger between a phone and cable company in the early 2000s. 
B)  the Supreme Court supporting companies' right to make a profit by offering multiple products. 
C)  the Telecommunications Act of 2001. 
D)  the Telecommunications Act of 1996. 
E)  None of the above.

Question 15

One thing that helps to diminish ideological bias in journalism is

Accepted Answer

A)  that the owners of media have their own biases, often in a different direction than their reporters. 
B)  a professional code that dictates objectivity and truth. 
C)  hiring journalists from both the right and the left, to balance reporting. 
D)  All of the above. 
E)  None of the above. 
A)  that the owners of media have their own biases, often in a different direction than their reporters. 
B)  a professional code that dictates objectivity and truth. 
C)  hiring journalists from both the right and the left, to balance reporting. 
D)  All of the above. 
E)  None of the above.

Question 16

The concerns about concentrated media ownership include

Accepted Answer

A)  concentration could lead to a decline in the democratic debate. 
B)  media owners might steer the debate. 
C)  cable news viewers will be lost to newspapers owned by the parent company. 
D)  Options A and B are true. 
E)  All of the above are true. 
A)  concentration could lead to a decline in the democratic debate. 
B)  media owners might steer the debate. 
C)  cable news viewers will be lost to newspapers owned by the parent company. 
D)  Options A and B are true. 
E)  All of the above are true.

Question 17

A campaign advisor who tries to convince journalists of the truth of a particular interpretation of events is called a

Accepted Answer

A)  news consultant. 
B)  flip-flopper. 
C)  spin doctor. 
D)  fact checker. 
E)  win engineer. 
A)  news consultant. 
B)  flip-flopper. 
C)  spin doctor. 
D)  fact checker. 
E)  win engineer.

Question 18

The role of the media in determining what government ought to do is known as

Accepted Answer

A)  setting the public agenda. 
B)  the media constituency. 
C)  priming. 
D)  framing. 
E)  None of the above. 
A)  setting the public agenda. 
B)  the media constituency. 
C)  priming. 
D)  framing. 
E)  None of the above.

Question 19

A brief, memorable comment that can easily fit into news broadcasts is known as

Accepted Answer

A)  a media bite. 
B)  a sound bite. 
C)  a quick quote. 
D)  a sound frame. 
E)  a media frame. 
A)  a media bite. 
B)  a sound bite. 
C)  a quick quote. 
D)  a sound frame. 
E)  a media frame.

Question 20

Becoming a critical news viewer requires that you

Accepted Answer

A)  compare and contrast news from one source. 
B)  compare and contrast news from many different sources. 
C)  analyze the news from your ideological vantage point. 
D)  analyze the news for foreign influences. 
E)  compare and contrast the news only from American outlets. 
A)  compare and contrast news from one source. 
B)  compare and contrast news from many different sources. 
C)  analyze the news from your ideological vantage point. 
D)  analyze the news for foreign influences. 
E)  compare and contrast the news only from American outlets.

To become a critical news viewer, you must

The principle that an internet service provider (ISP) should treat all Internet traffic equally is

Newspapers online

The mass media perform all of the following functions except

Since the "daisy girl" political advertisement in 1964, we have seen _ because _.

Websites and communications services are

All of the following are true except

Evaluate the role of the media in setting the public agenda and argue whether you think it is good or bad for them to have this power.

Evaluate the role of profit in the news industry. What effects might it have on the reporting of news for these organizations to be for-profit? Assess whether this is positive or negative.

Online fundraising, political blogs, and podcasts all represent

While younger voters get ___ of their news from television, it is _ for older voters.

Priming can be defined as a way in which the media

Television and cable networks have begun to

A single corporation can offer television, phone, and Internet services due to

One thing that helps to diminish ideological bias in journalism is

The concerns about concentrated media ownership include

A campaign advisor who tries to convince journalists of the truth of a particular interpretation of events is called a

The role of the media in determining what government ought to do is known as

A brief, memorable comment that can easily fit into news broadcasts is known as

Becoming a critical news viewer requires that you

The Democratic Republic

The Constitution

Federalism

Civil Liberties

Civil Rights

Public Opinion and Political Socialization

Interest Groups

Political Parties

Campaigns and Elections

The Congress

The President

The Bureaucracy

The Courts

Domestic and Economic Policy

Foreign Policy

Filters

Exam 10: The Media

To become a critical news viewer, you must

The principle that an internet service provider (ISP) should treat all Internet traffic equally is

Newspapers online

The mass media perform all of the following functions except

Since the "daisy girl" political advertisement in 1964, we have seen _________________ because _________________.

Websites and communications services are

All of the following are true except

Evaluate the role of the media in setting the public agenda and argue whether you think it is good or bad for them to have this power.

Evaluate the role of profit in the news industry. What effects might it have on the reporting of news for these organizations to be for-profit? Assess whether this is positive or negative.

Online fundraising, political blogs, and podcasts all represent

While younger voters get _______________ of their news from television, it is _____________ for older voters.

Priming can be defined as a way in which the media

Television and cable networks have begun to

A single corporation can offer television, phone, and Internet services due to

One thing that helps to diminish ideological bias in journalism is

The concerns about concentrated media ownership include

A campaign advisor who tries to convince journalists of the truth of a particular interpretation of events is called a

The role of the media in determining what government ought to do is known as

A brief, memorable comment that can easily fit into news broadcasts is known as

Becoming a critical news viewer requires that you

The Democratic Republic

The Constitution

Federalism

Civil Liberties

Civil Rights

Public Opinion and Political Socialization

Interest Groups

Political Parties

Campaigns and Elections

The Congress

The President

The Bureaucracy

The Courts

Domestic and Economic Policy

Foreign Policy

Filters

Since the "daisy girl" political advertisement in 1964, we have seen _ because _.

While younger voters get ___ of their news from television, it is _ for older voters.