Exam 7: E-Business and E-Commerce

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The highest bidder will win a forward auction.

(True/False)
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Reverse auctions typically result in higher prices over time because a seller is targeting a single buyer.

(True/False)
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_________ are/is unsolicited e-mail.

(Multiple Choice)
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In ________, manufacturers or retailers sell directly to customers.

(Multiple Choice)
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_________ organizations are purely physical.

(Multiple Choice)
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Walmart is focusing many of its new ventures and partnerships in ________.

(Multiple Choice)
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What are the ethical and legal issues associated with e-business? For each one, explain your concerns (or lack of concerns).

(Essay)
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_________ organizations have physical and online dimensions.

(Multiple Choice)
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Other wholesalers have difficulties competing with Amazon Business and are having to come up with other ways to stay profitable and relevant. Which suggestion is LEAST likely to be effective in this regard?

(Multiple Choice)
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_________ cards contain a chip that can store a large amount of information as well as on a magnetic stripe for backward compatibility.

(Multiple Choice)
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Sell-side marketplaces are similar to the _________ model.

(Multiple Choice)
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WeChat is _______ social media site.

(Multiple Choice)
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_________ cards allow businesses to charge online payments to their credit card accounts.

(Multiple Choice)
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______ commerce refers to the intersection of messaging apps and shopping.

(Multiple Choice)
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Permission marketing asks consumers to give their permission to voluntarily accept online advertising and e-mail.

(True/False)
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In ___ auctions, sellers solicit bids from many potential buyers.

(Short Answer)
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Once caught and banned from Facebook, fraudulent affiliates find it nearly impossible to circumvent the problem or move forward.

(True/False)
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Venmo, PayPal, and Zelle are all _______ service companies.

(Multiple Choice)
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___ marketing refers to online, word-of-mouth marketing and is closely related to using social media for marketing purposes.

(Short Answer)
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Discuss the differences between B2B and B2C e-commerce. Which one is more complex from a technology perspective and why?

(Essay)
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