Question 1

Using a face-to-face interview method of 200 randomly selected college students Juanita found that no one had ever used marijuana. Juanita's results may be compromised by

Accepted Answer

A)  social desirability bias 
B)  low response rate 
C)  improper sample selection procedure 
D)  all of the above 
A)  social desirability bias 
B)  low response rate 
C)  improper sample selection procedure 
D)  all of the above

Question 2

Consider the following survey question: "Most Americans consider a cell phone to be a necessity. Do you agree?" This is an example of a question.

Accepted Answer

A)  leading 
B)  loaded 
C)  double-barreled 
D)  Likert 
A)  leading 
B)  loaded 
C)  double-barreled 
D)  Likert

Question 3

Group-administered questionnaires

Accepted Answer

A)  are commonly used as part of focus groups. 
B)  are of questionable value due to ethical concerns. 
C)  typically have a low response rate. 
D)  are commonly used in workplace setting. 
A)  are commonly used as part of focus groups. 
B)  are of questionable value due to ethical concerns. 
C)  typically have a low response rate. 
D)  are commonly used in workplace setting.

Question 4

When using the telephone interview method, the problem of unlisted numbers

Accepted Answer

A)  is a significant problem resulting in biased samples. 
B)  can be overcome through follow-up questioning. 
C)  can be overcome through the use of random-digit dialing. 
D)  is not a problem because almost all numbers can be found on the internet. 
A)  is a significant problem resulting in biased samples. 
B)  can be overcome through follow-up questioning. 
C)  can be overcome through the use of random-digit dialing. 
D)  is not a problem because almost all numbers can be found on the internet.

Question 5

The length of a survey should be

Accepted Answer

A)  short enough to maintain the respondent's cooperation until completed. 
B)  as long as required to get everything you may want to know. 
C)  shorter for closed-ended questions and longer for open-ended questions. 
D)  as short as possible to save time and money. 
A)  short enough to maintain the respondent's cooperation until completed. 
B)  as long as required to get everything you may want to know. 
C)  shorter for closed-ended questions and longer for open-ended questions. 
D)  as short as possible to save time and money.

Question 6

Pilot testing your survey can help to

Accepted Answer

A)  identify problems 
B)  practice protocols. 
C)  clear up ambiguity 
D)  all of the above 
A)  identify problems 
B)  practice protocols. 
C)  clear up ambiguity 
D)  all of the above

Question 7

Why is a five point rating scale generally preferred over a dichotomous scale?

Accepted Answer

A)  it results in data that is easier to code and analyze. 
B)  it is easier to classify the strength of an opinion. 
C)  it is easier for participants to understand. 
D)  a dichotomous scale does not include exhaustive categories 
A)  it results in data that is easier to code and analyze. 
B)  it is easier to classify the strength of an opinion. 
C)  it is easier for participants to understand. 
D)  a dichotomous scale does not include exhaustive categories

Question 8

Which of the following is NOT true in reference to writing survey items to match research objectives?

Accepted Answer

A)  construct items that cover the different areas and content needed to fulfill your objectives. 
B)  conduct an extensive review of the literature to make sure you have identified all areas that you need to cover 
C)  use technical language that is specific to the construct that you are researching 
D)  write items and construct a questionnaire that will have the psychometric properties of providing reliable and valid data 
A)  construct items that cover the different areas and content needed to fulfill your objectives. 
B)  conduct an extensive review of the literature to make sure you have identified all areas that you need to cover 
C)  use technical language that is specific to the construct that you are researching 
D)  write items and construct a questionnaire that will have the psychometric properties of providing reliable and valid data

Question 9

A mutually exclusive question is one that

Accepted Answer

A)  is open ended. 
B)  includes categories that do not overlap. 
C)  includes both open ended and closed-ended questions. 
D)  includes all possible responses. 
A)  is open ended. 
B)  includes categories that do not overlap. 
C)  includes both open ended and closed-ended questions. 
D)  includes all possible responses.

Question 10

For your study on attitudes toward abortion, you elect to do an electronic survey because of the advantages it affords over other ways of doing a survey. The advantages of an electronic survey consist of all the following except

Accepted Answer

A)  lowered cost. 
B)  access to individuals anywhere in the world. 
C)  being able to easily download the responses into a file that can be analyzed statistically. 
D)  being able to insure the anonymity and privacy of the responses because they are made and transmitted in private. 
A)  lowered cost. 
B)  access to individuals anywhere in the world. 
C)  being able to easily download the responses into a file that can be analyzed statistically. 
D)  being able to insure the anonymity and privacy of the responses because they are made and transmitted in private.

Question 11

A survey question that asks, "Are you worried about the economy and getting a job?" is an example of a:

Accepted Answer

A)  loaded question. 
B)  double-barreled question. 
C)  leading question. 
D)  Likert scaled question. 
A)  loaded question. 
B)  double-barreled question. 
C)  leading question. 
D)  Likert scaled question.

Question 12

A student is asked in a survey question about whether he enjoys spending time with his family. The student really doesn't like his family very much but doesn't want to seem like a bad guy and so says that he does enjoy spending time with his family. The student is likely responding to the pressure of

Accepted Answer

A)  social desirability. 
B)  sensitivity bias. 
C)  response bias. 
D)  consensus responding. 
A)  social desirability. 
B)  sensitivity bias. 
C)  response bias. 
D)  consensus responding.

Question 13

Which of the following is an example of an open-ended question?

Accepted Answer

A)  Captain Crunch is my favorite cereal yes/no) 
B)  I love Captain Crunch cereal 1 = agree; 2 = undecided; 3 = disagree) 
C)  Please list your favorite cereals 
D)  all of the above are open-ended 
A)  Captain Crunch is my favorite cereal yes/no) 
B)  I love Captain Crunch cereal 1 = agree; 2 = undecided; 3 = disagree) 
C)  Please list your favorite cereals 
D)  all of the above are open-ended

Question 14

Survey research is appropriate for which of the following situations?

Accepted Answer

A)  to measure individuals' attitudes 
B)  to track changes in beliefs over time 
C)  to test theoretical models 
D)  all of the above 
A)  to measure individuals' attitudes 
B)  to track changes in beliefs over time 
C)  to test theoretical models 
D)  all of the above

Question 15

Each year the graduating class at Stoner High is given a survey to assess their drug use. The same survey has been used for 10 years allowing school administrators to track changes in drug use over time. This method of survey collection is referred to as

Accepted Answer

A)  a cross-sequential study. 
B)  a panel study. 
C)  a trend study. 
D)  a cross-sectional study. 
A)  a cross-sequential study. 
B)  a panel study. 
C)  a trend study. 
D)  a cross-sectional study.

Question 16

An emotional laden term is considered

Accepted Answer

A)  loaded. 
B)  leading. 
C)  double-barreled. 
D)  open-ended 
A)  loaded. 
B)  leading. 
C)  double-barreled. 
D)  open-ended

Question 17

On a form for student evaluation of faculty teaching, students were asked to agree or disagree with this statement: "This professor encouraged discussion and/or answered students' questions." This item is

Accepted Answer

A)  double barreled. 
B)  dual encoded. 
C)  ambivalent. 
D)  open ended. 
A)  double barreled. 
B)  dual encoded. 
C)  ambivalent. 
D)  open ended.

Question 18

The problem of response set can be addressed by

Accepted Answer

A)  eliminating center choices such as "undecided." 
B)  by interspersing open-ended questions within closed-ended. 
C)  including reverse-scored items. 
D)  all of the above 
A)  eliminating center choices such as "undecided." 
B)  by interspersing open-ended questions within closed-ended. 
C)  including reverse-scored items. 
D)  all of the above

Question 19

When using Likert scaling researchers often combine survey items resulting in a single value to represent the construct being measured. In doing so the researcher must be confident that the survey is internally reliable. As a measure of internal reliability they should report

Accepted Answer

A)  Cohen's d. 
B)  Cronbach's alpha. 
C)  ANCOVA. 
D)  measures of predictive validity. 
A)  Cohen's d. 
B)  Cronbach's alpha. 
C)  ANCOVA. 
D)  measures of predictive validity.

Question 20

Sampling error can be kept low if

Accepted Answer

A)  a convenience sample is used. 
B)  a random sample is used. 
C)  good survey items are used. 
D)  a multi-method design is utilized 
A)  a convenience sample is used. 
B)  a random sample is used. 
C)  good survey items are used. 
D)  a multi-method design is utilized

Using a face-to-face interview method of 200 randomly selected college students Juanita found that no one had ever used marijuana. Juanita's results may be compromised by

Consider the following survey question: "Most Americans consider a cell phone to be a necessity. Do you agree?" This is an example of a question.

Group-administered questionnaires

When using the telephone interview method, the problem of unlisted numbers

The length of a survey should be

Pilot testing your survey can help to

Why is a five point rating scale generally preferred over a dichotomous scale?

Which of the following is NOT true in reference to writing survey items to match research objectives?

A mutually exclusive question is one that

For your study on attitudes toward abortion, you elect to do an electronic survey because of the advantages it affords over other ways of doing a survey. The advantages of an electronic survey consist of all the following except

A survey question that asks, "Are you worried about the economy and getting a job?" is an example of a:

Which of the following is an example of an open-ended question?

Survey research is appropriate for which of the following situations?

Each year the graduating class at Stoner High is given a survey to assess their drug use. The same survey has been used for 10 years allowing school administrators to track changes in drug use over time. This method of survey collection is referred to as

An emotional laden term is considered

On a form for student evaluation of faculty teaching, students were asked to agree or disagree with this statement: "This professor encouraged discussion and/or answered students' questions." This item is

The problem of response set can be addressed by

When using Likert scaling researchers often combine survey items resulting in a single value to represent the construct being measured. In doing so the researcher must be confident that the survey is internally reliable. As a measure of internal reliability they should report

Sampling error can be kept low if

Introduction to Scientific Research

Research Approaches and Methods of Data Collection

Problem Identification and Hypothesis Formation

Ethics

Measuring Variables and Sampling

Research Validity

Control Techniques in Experimental Research

Experimental Research Design

Procedure for Conducting an Experiment

Quasi-Experimental Designs

Single-Case Research Designs

Qualitative and Mixed Methods Research

Descriptive Statistics

Inferential Statistics

Preparing the Research Report for Presentation or Publication

Filters

Exam 12: Survey Research

Using a face-to-face interview method of 200 randomly selected college students Juanita found that no one had ever used marijuana. Juanita's results may be compromised by

Consider the following survey question: "Most Americans consider a cell phone to be a necessity. Do you agree?" This is an example of a question.

Group-administered questionnaires

When using the telephone interview method, the problem of unlisted numbers

The length of a survey should be

Pilot testing your survey can help to

Why is a five point rating scale generally preferred over a dichotomous scale?

Which of the following is NOT true in reference to writing survey items to match research objectives?

A mutually exclusive question is one that

For your study on attitudes toward abortion, you elect to do an electronic survey because of the advantages it affords over other ways of doing a survey. The advantages of an electronic survey consist of all the following except

A survey question that asks, "Are you worried about the economy and getting a job?" is an example of a:

Which of the following is an example of an open-ended question?

Survey research is appropriate for which of the following situations?

Each year the graduating class at Stoner High is given a survey to assess their drug use. The same survey has been used for 10 years allowing school administrators to track changes in drug use over time. This method of survey collection is referred to as

An emotional laden term is considered

On a form for student evaluation of faculty teaching, students were asked to agree or disagree with this statement: "This professor encouraged discussion and/or answered students' questions." This item is

The problem of response set can be addressed by

When using Likert scaling researchers often combine survey items resulting in a single value to represent the construct being measured. In doing so the researcher must be confident that the survey is internally reliable. As a measure of internal reliability they should report

Sampling error can be kept low if

Introduction to Scientific Research

Research Approaches and Methods of Data Collection

Problem Identification and Hypothesis Formation

Ethics

Measuring Variables and Sampling

Research Validity

Control Techniques in Experimental Research

Experimental Research Design

Procedure for Conducting an Experiment

Quasi-Experimental Designs

Single-Case Research Designs

Qualitative and Mixed Methods Research

Descriptive Statistics

Inferential Statistics

Preparing the Research Report for Presentation or Publication

Filters