Exam 8: International Strategy

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In France, fine dressmaking and tailoring have been a tradition predating Queen Marie Antoinette.Cloth manufacturers, design schools, craft apprenticeship programs, modeling agencies, and so forth, all exist to supply the clothing industry.This is an example of the __________ in Porter's model.

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What are some incentives for firms to use international strategies? What are the three basic benefits firms can derive by moving into international markets?

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One reason is to extend the life cycle of the firm's products.Gaining access to needed and potentially scarce resources is another reason.There is also pressure for global integration of operations, driven by growing universal product demand.Companies also want to take advantage of opportunities to better use rapidly developing technologies such as the Internet and mobile applications, which permit greater integration of trade, capital, and culture.Finally, the potential of large demand for goods and services for people in emerging markets is an important incentive.When firms successfully move into international markets, they can experience: increased market size, economies of scale and learning, and location advantages.

Firms with core competencies that can be exploited across international markets are able to:

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When a firm initially pursues an international business-level strategy, the resources and capabilities established in the home country frequently allow the firm to pursue the strategy into markets located in other countries.

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All of the following are correct about what managers should know about firms based in a country with a national competitive advantage EXCEPT:

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A global corporate-level strategy assumes:

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Location advantages are influenced by costs of production, access to natural resources and critical supplies, as well as the needs of customers, but not culture.

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The stabilization of returns through international diversification helps reduce a firm's overall risk.

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A U.S.manufacturer of pigments for household paint that exports about 40 percent of its production to European markets will find its sales will be harmed by a weak dollar.

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Terrorism creates an economic risk for firms, which:

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The problems associated with exporting include:

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A transnational strategy is difficult to use because of its conflicting goals.

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A global corporate-level strategy differs from a multidomestic corporate-level strategy in that in a global strategy:

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A major advantage of multidomestic strategies is the ability to customize products and services for the specific market, although this sacrifices economies of scale.

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Even if effectively implemented, the transnational strategy often produces lower performance than does the implementation of either the multidomestic or global strategies.

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The greenfield venture option is useful when control of proprietary technology is important in an international expansion.

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Skaredykat Inc.is considering initial expansion beyond its home market.The firm has decided not to enter markets that differ greatly from its home market, instead expanding within the twelve-nation region that includes its home country.Which of the following statements is true?

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Increasingly, customers worldwide are demanding emphasis on local requirements and companies require efficiency as global competition increases.This has triggered an increase in the number of firms using the __________ strategy.

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International diversification is a strategy through which a firm expands the sale of its goods or services across the borders of global regions and countries into a potentially large number of geographic locations of markets.Instead of entering one or just a few markets, the international diversification means that the firm enters multiple markets.

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Establishing a wholly owned subsidiary provides the quickest access to a new market.

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