Question 1

If you are frustrated that virtually no one responds to your emails, you should set the message priority to "High" for all the messages you send.

Accepted Answer

A) True 
 B)False

Question 2

List at least three drawbacks of using instant messaging in business.

Accepted Answer

Potential disadvantages of using IM in b

Question 3

Businesspeople can use text messaging for

Accepted Answer

A) marketing. 
B) customer service. 
C) crisis management. 
D) all of the above. 
A) marketing. 
B) customer service. 
C) crisis management. 
D) all of the above.

Question 4

Email hygiene refers to

Accepted Answer

A) the absence of slang and informal language in email messages. 
B) a nationwide movement to do away with information overload. 
C) all the efforts companies make to keep email clean and safe. 
D) refraining from using foul language in email. 
A) the absence of slang and informal language in email messages. 
B) a nationwide movement to do away with information overload. 
C) all the efforts companies make to keep email clean and safe. 
D) refraining from using foul language in email.

Question 5

When you're writing for the web, what can you do to improve the readability of your online content?

Accepted Answer

You can improve the readability of your

Question 6

Respecting the chain of command is an important element of effective email messages.

Accepted Answer

A) True 
 B)False

Question 7

Mistakenly clicking "reply all" when sending an email can be career threatening in today's technology-driven economy.

Accepted Answer

A) True 
 B)False

Question 8

When creating podcasts for business, should you script them entirely and read them word-for-word? Briefly explain your answer.

Accepted Answer

In podcasts, it is generally best to spe

Question 9

Professional website designers often use the term ________ to describe the content structure, labeling, and navigational flow of all website elements.

Accepted Answer

A) user experience 
B) relational superstructure 
C) information architecture 
D) inverted paradigm 
A) user experience 
B) relational superstructure 
C) information architecture 
D) inverted paradigm

Question 10

Instant messaging is a faster communication tool than email.

Accepted Answer

A) True 
 B)False

Question 11

Website designers use the term informative nomenclature to describe the content, structure, labeling, and navigational flow of all the parts of a website.

Accepted Answer

A) True 
 B)False

Question 12

When you're posting comments on social media,

Accepted Answer

A) don't worry about the details of spelling and punctuation. 
B) exercise your free-speech rights by ranting and raving at length. 
C) promote your products and services aggressively. 
D) provide short "chunks" of information that can help others who visit the site. 
A) don't worry about the details of spelling and punctuation. 
B) exercise your free-speech rights by ranting and raving at length. 
C) promote your products and services aggressively. 
D) provide short "chunks" of information that can help others who visit the site.

Question 13

An effective email subject line is very short and describes only the general topic of the message.

Accepted Answer

A) True 
 B)False

Question 14

What opportunities and challenges are associated with the use of instant messaging in the workplace?

Accepted Answer

The benefits of using IM in the workplac

Question 15

An ________ ________ includes items such as your name, title, company, and contact information at the end of your email messages.

Accepted Answer

email signature
Explanation:An

Question 16

A podcasting ________ offers regular recordings on a consistent theme, designed for a wide public audience.

Accepted Answer

channel
Explanation:A podcasti

Question 17

________ systems such as Twitter are being used widely in business for everything from research to customer service to live backchannels during presentations and conferences.

Accepted Answer

Microblogging
Explanation:A microblog is

Question 18

When you're drafting website content, ________ will help visitors find what they want fast and encourage them to return to your site for more information.

Accepted Answer

A) breaking your information into small, self-contained "chunks" 
B) presenting your information in a concise, skimmable format 
C) structuring your content according to the inverted pyramid style 
D) all of the above 
A) breaking your information into small, self-contained "chunks" 
B) presenting your information in a concise, skimmable format 
C) structuring your content according to the inverted pyramid style 
D) all of the above

Question 19

Email can be used for external communication

Accepted Answer

A) regularly, although it is replaced in many cases by other tools. 
B) only for formal documents that you need to keep a record of. 
C) in response to letters your customers have sent. 
D) only if a superior approves the message. 
A) regularly, although it is replaced in many cases by other tools. 
B) only for formal documents that you need to keep a record of. 
C) in response to letters your customers have sent. 
D) only if a superior approves the message.

Question 20

Marketers use microblogging systems to send ________ that withhold key information, in order to attract the attention of current and prospective customers.

Accepted Answer

teasers
Explanation:Teasers in

Exam 7: Electronic Media

If you are frustrated that virtually no one responds to your emails, you should set the message priority to "High" for all the messages you send.

List at least three drawbacks of using instant messaging in business.

Businesspeople can use text messaging for

Email hygiene refers to

When you're writing for the web, what can you do to improve the readability of your online content?

Respecting the chain of command is an important element of effective email messages.

Mistakenly clicking "reply all" when sending an email can be career threatening in today's technology-driven economy.

When creating podcasts for business, should you script them entirely and read them word-for-word? Briefly explain your answer.

Professional website designers often use the term ________ to describe the content structure, labeling, and navigational flow of all website elements.

Instant messaging is a faster communication tool than email.

Website designers use the term informative nomenclature to describe the content, structure, labeling, and navigational flow of all the parts of a website.

When you're posting comments on social media,

An effective email subject line is very short and describes only the general topic of the message.

What opportunities and challenges are associated with the use of instant messaging in the workplace?

An ________ ________ includes items such as your name, title, company, and contact information at the end of your email messages.

A podcasting ________ offers regular recordings on a consistent theme, designed for a wide public audience.

________ systems such as Twitter are being used widely in business for everything from research to customer service to live backchannels during presentations and conferences.

When you're drafting website content, ________ will help visitors find what they want fast and encourage them to return to your site for more information.

Email can be used for external communication

Marketers use microblogging systems to send ________ that withhold key information, in order to attract the attention of current and prospective customers.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Planning Business Messages

Writing Business Messages

Completing Business Messages

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding, Evaluating, and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Oral and Online Presentations

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, Mechanics, and Usage

Format and Layout of Business Documents

Documentation of Report Sources

Filters

An includes items such as your name, title, company, and contact information at the end of your email messages.