Exam 11: Welcome Your Prospects Objections

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Why do some salespeople deal with an objection by rephrasing the objection as a question?

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Which of the following is an example of a psychological objection that a prospect who is talking to a salesperson of health and beauty aids might use?

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Which of the following is an example of a source objection that a salesperson for a small publishing company might hear from a bookstore owner?

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Give examples of practical and psychological objections.

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List the six major categories of objections.

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Assume that a salesperson has asked a prospect to buy three cases of Easter candy and the prospect responds with a stalling objection. The salesperson should then:

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Most objections can be easily rephrased into questions.

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What is the salesperson's best course of action when dealing with a hidden objection?

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As the restaurant equipment salesperson finished his basic presentation, his prospect said, "Sounds good. I really like what you had to say, and I know you have a good product, but I'm not interested now. Our present product works well. We will stay with it." Standing up to conclude the interview, the prospect says, "Thank you for coming by." What kind of objection is the salesperson experiencing?

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Do not deny objections even if they are based on incorrect information.

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________ refers to reaching an agreement mutually satisfactory to both buyer and seller.

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The price/value formula teaches the professional salesperson to:

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Money objections do not include economic excuses.

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A prospect's response during a sales presentation could be categorized as any of the following EXCEPT a(n):

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Lowell is anticipating an objection from his prospect concerning the quality of the adhesives that his company sells. He plans to weave into the early part of his presentation the information about the product's recent "best buy" rating from a consumer information magazine before the prospect can bring up the quality issue. What method is he using for meeting this objection?

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The prospect says, "Your company has only been in business for two years. I like to buy from established companies." The prospect is using a ________ objection.

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James Anderson visits a hospital to sell functional trolleys. During his conversation with the buyer, he understands that the buyer is not seeing any product benefit and is seeing only the price. James' trolleys are not the cheapest available in the market. What action can be taken by James to overcome this situation?

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The prospect tells the realtor, "I like the ranch-style house a lot, but I can get more space in the one the other real estate agent showed me and the price is $2,000 less." The salesperson replies, "Yes, but this house is about ten years newer, has more modern appliances, and is better insulated." What method is being used to handle this objection?

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In planning a sales presentation, the salesperson should think of reasons why a prospect might not buy.

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As a salesperson, you must sometimes deal with a prospect's objections to legitimate, negative consequences of making a purchase. Often, what you'll do is justify those negative consequences with several benefits, which you hope will outweigh the negatives in your prospect's mind. This system of handling objections is called the:

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