Exam 2: Role of Logistics in Supply Chains

Marketers have begun to recognize the strategic value of place in the marketing mix, as well as the benefits resulting from high-quality logistical services. As a result, which has been recognized as the interface activity between marketing and logistics?

Time utility depends on

There are a number of product-related factors that can affect the cost and importance of logistics. Identify the factors, and pick one to discuss further.

All four subdivisions of logistics have some common characteristics. Which of the below does not belong in the list:

The logistics definitions discussed indicate 14 activities for which the logistics manager might be responsible. Name at least eight and briefly discuss any two in detail.

What technology has helped make the physical inventory-taking process more efficient and effective?

Water Cruisers is located in Jacksonville, Florida, and makes small yachts and luxury pontoon boats for customers on the East coast of the United States. Each boat requires thousands of parts purchased from over 1,000 vendors. A number of boats are in production at any one time, so a large number of parts constantly arrive and are stored. Once a boat is finished, it is sailed up the coast to a convenient port for customer delivery. Which type of logistics system does Water Cruisers use?

In a logistics system, warehousing should be optimized at the expense of related logistics activities, such as transportation and procurement.

What is ROA? Discuss how it can impact logistics.

There are five principal types of economic utility that add value to a product or service. Name four of the five and pick one to discuss in more detail.

The utility that is created by moving goods from production points to market points where demand exists is referred to as:

The text mentions four subdivisions of logistics. Pick one, define and discuss.

Which of the answers below is an example of the creation of form utility by a logistics activity?

What are the 4 "Ps" of marketing? Select one, and discuss how it interfaces with logistics.

Spatial relationship is extremely significant to logistics. Discuss why this is true.

When a specific point in time, or level of production, is chosen and costs are developed for the various logistics cost centers, it is called

The micro perspective of logistics examines the relationships between logistics and other functional areas in an organization. What are these other functions? Select one and discuss how it interacts with logistics.

Logistics creates which utility through production forecasting, production scheduling and inventory control?

The inverse relationship that exists between the cost of lost sales and inventory costs is the inventory effect.

The utility created through the basic marketing activities is known as place utility.