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University of Florida Students,fans,and Others Who View Themselves Part of the "Gator

Question 38

Multiple Choice

University of Florida students,fans,and others who view themselves part of the "Gator Nation," which is the name of the __________ given to supporters of the University of Florida's educational and athletic programs.


A) VALS type
B) aspiration group
C) social class
D) brand community
E) market segment

Correct Answer:

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