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    Marketing Study Set 15
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    Exam 12: Services Marketing
  5. Question
    According to Figure 12-6 Above,"B" Represents Which Dimension of Service
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According to Figure 12-6 Above,"B" Represents Which Dimension of Service

Question 147

Question 147

Multiple Choice

According to Figure 12-6 above,"B" represents which dimension of service quality?


A) reliability
B) assurance
C) tangibility (tangibles)
D) empathy
E) responsiveness

Correct Answer:

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