Multiple Choice
A vacuum-cleaner salesperson discovers that people are more likely to buy his product if he says that it costs "four easy payments of $25" than when he says it costs $100.This is an example of
A) the availability heuristic.
B) cognitive dissonance.
C) the fairness bias.
D) the framing effect.
Correct Answer:
Verified
Correct Answer:
Verified
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