A Recent Form of Secondary Data Sources Is the Syndicated

A recent form of secondary data sources is the syndicated datasets sold by market research companies like A. C. Nielsen and Information Resources, Inc. One of the
Ways that these firms acquire data in foreign markets and most developed countries
(especially in the retail environment) is to use:

A) observation.
B) telephone interviews.
C) direct mail.
D) expert opinion.
E) optical scanners tied to cash registers.

Correct Answer:

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