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    Excellence in Business Communication Study Set 3
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    Exam 10: Writing Persuasive Messages
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    One Way to Overcome Audience Resistance to Your Message Is
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One Way to Overcome Audience Resistance to Your Message Is

Question 53

Question 53

Multiple Choice

One way to overcome audience resistance to your message is to


A) use the hard-sell approach.
B) address possible concerns that your audience has.
C) emphasize the positive.
D) indicate the competition is not worth addressing.
E) speak negatively about the competition.

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