Bjorn Has Decided to Join a Fraternity, but Before He

Bjorn has decided to join a fraternity, but before he gets in, he has to go through an initiation. During the initiation he has to endure all sorts of pain and humiliation. Based on this account, which of the following is most likely to occur?

A) Bjorn will join the fraternity but hate it.
B) Bjorn will refuse to be a member of the fraternity.
C) Bjorn will join the fraternity and feel more committed to it than he would have without the initiation.
D) Bjorn will be influenced by informational but not normative factors.

Correct Answer:

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