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Although Telephone Surveys Can Be Conducted Very Quickly, a Major

Question 106

Multiple Choice

Although telephone surveys can be conducted very quickly, a major limitation is


A) the ability to gain rapport with respondents.
B) the difficulty in asking probing questions.
C) that few companies prefer this survey method.
D) that only a small portion of the population likes to participate in telephone surveys.
E) the expense compared to in-home interviews.

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