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  3. Study Set
    Global Marketing
  4. Exam
    Exam 8: Entering Foreign Markets
  5. Question
    Some Firms Utilize the Entry Mode That Best Serves to Minimize
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Some Firms Utilize the Entry Mode That Best Serves to Minimize

Question 2

Question 2

Multiple Choice

Some firms utilize the entry mode that best serves to minimize risk when expanding into a new foreign market. Such firms are said to be following the _________________ rule in the selection of an entry mode:


A) Naïve
B) Pragmatic
C) Strategy
D) Repetitive

Correct Answer:

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