When Van Goes to University He Resolves to Be a Good

When Van goes to university he resolves to be a good student even though being on the varsity football team will absorb a lot of his time. When he thinks about what has happened at the end of his day, he usually winds up thinking about football. He has to make an effort to shift his thoughts to what happened in his classes. You could predict that Van will find it much easier to fulfill his football obligations than his academic obligations because of:

A) attitude accessibility
B) cognitive dissonance
C) implicit attitudes
D) explicit attitudes

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