Costco Utilizes a Bi-Weekly Mailing to Communicate with Its Members

Costco utilizes a bi-weekly mailing to communicate with its members about special purchases and featured products.Recently,its mailer featured an HP printer with a coupon to receive a $50 rebate.HP negotiated a special discount on the printers with Costco and also paid a portion of the mailing cost which featured the printer.This is an example of _____ advertising.​

A) ​cooperative
B) ​celebrity
C) ​institutional
D) ​pioneer

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