Multiple Choice
Your marketing assistant has developed recommendations for increasing customer loyalty to your wine bar.You note that most are based on frequency marketing.Choose the recommendation(s) based on affinity marketing.
A) Top customers get a free bottle of wine.
B) Customers receive 10 percent off their check when they visit more than twice a week.
C) Top customers get flowers on their birthdays.
D) Your wine bar becomes a sponsor of the state university's basketball team.
E) Your wine bar advertises big discounts in the local newspaper.
Correct Answer:

Verified
Correct Answer:
Verified
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