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Despite Over a Hundred Million Viewers Every Year Watching the Super

Question 203

Multiple Choice

Despite over a hundred million viewers every year watching the Super Bowl,the NFL worries it is nearing market saturation in the U.S.So the NFL is scheduling regular-season games at London's storied Wembley Stadium.According to the information given in this case,which of the following marketing strategies is being used by the NFL?


A) Multidomestic marketing strategy
B) Societal marketing strategy
C) Global marketing strategy
D) Vertically integrated marketing strategy

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